Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,343 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23343)
Q&A (195)
Media (405)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Arendy U.
Mission, TX
18 reviews
Awesome customer service...like their beauty products But have to be very specific in which ones I choose because some cause irritation in my skin
Amanda S.
South Jordan, UT
214 reviews
Cant go wrong with shopping at Ulta! It has both drug store and high end make up all in one place. They also have a lot of professional hair care products. Ulta is defiantly a one stop place for all beauty (like they advertise). My most favorite thing about Ulta, is the point perks. I get so much money back when i shop there! Also they have awesome coupons and sales which you can't get at Sephora.
Kathleen B.
Nashville, TN
68 reviews
Badge Icon
Beauty Junkie Expert
Level 2
Ulta has the best points program around!!! I love saving up my points and getting hundreds of dollars worth of makeup for free! I also love that they have the benefit bar in store so I can get my brows done there. I wish they had more high end brands like sephora though.
Savannah T.
Milton, FL
58 reviews
Ulta is awesome because they carry high end makeup as well as drug store. Their point system is great because you can actually save money using it. They also have great sales from time to time. I would recommend shopping here!
Allie D.
Middletown, DE
8 reviews
The Ulta company saves my life. Whenever i need new makeup, but aren't sure which brand is best, i take myself to Ulta to have a huge variety. Not only do they carry beauty products, but they also carry hair dye (unlike Sephora). I love their in-store services, too, like their brow bar. Ulta is the supermarket of beauty supply stores !
Itzel S.
Hermiston, OR
4 reviews
BETTER THAN MASCARA IS THE BEST! That is my holy grail product. Eyelashes: great. Volume: great. Price: great. $23 is worth it for this product.
Sonya M.
Cumming, GA
7 reviews
My family and I love Ulta! You can find almost any product you want from there. From head to toe they have the perfect lotion, cream, perfume, you name it and they have any and all the body products you need!!
Ana F.
24 reviews
I love this store! It has high end and drug stores all in one. If you can't find drug store products come here. Sad they don't have much options for high end. They have good coupons! I will continue to shop here!
Philip A.
13 reviews
Ulta is the best place to shop for my girlfriend and my sister. I love this place, i can even pick up some things for myself.
Brea B.
48 reviews
I go here for all of my makeup purchases. They have the best highend and drugstore brands in one place. They also have so many coupons and offers that i cant refuse. I can easily spend a hundred dollars in one visit because i enjoy the store and their products so much.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us