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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,302 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23302)
Q&A (194)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jasmin R.
Glassboro, NJ
475 reviews
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Beauty Junkie Expert
Level 5
Typically love shopping here during sales. I enjoy the mix of everything from drugstore to high end products
Angelica D.
Canajoharie , NY
64 reviews
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Beauty Junkie Expert
Level 2
Ulta is one of my favorite makeup stores because they have affordable options and not just expensive items. I prefer sephora just because I don't feel like the workers at ulta are very kind. I once had an ulta employee criticize me because I still used sponge tip applicators,
Yadira P.
Brownsville , TX
56 reviews
Great selection of beauty products, and they have a great points reward system. So for those of us who love to buy beauty supplies we get a little something extra with the points !
Brittani C.
Gardner, KS
4 reviews
I love love love Ulta! I normally don't go in with having any specific product in mind, but the workers are more than willing to let you sample almost anything to find what works best for you! (My favorite HAS to be my ABH dipbrow in chocolate!) I will definitely be going back for more goodies!
Tance G.
Paramus , NJ
14 reviews
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Beauty Junkie Expert
Level 1
Ulta has the best products! I especially love the combination of both drug store and high end cosmetics being available right in the Same store! Ulta is much more affordable then Sephora especially because it offers at $3.50 coupon for your purchase of $15 or more!
Michaela J.
Stockton, CA
211 reviews
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Beauty Junkie Expert
Level 4
I love this store. I get all my beauty products here and their reward system is AWESOME!
Viviana P.
61 reviews
I love Ulta and I'm so happy to see this franchise growing in my area and making affordable beauty products more readily available. They nearly always have what I'm looking for as well as thousands of items I didn't necessarily know existed but are now available to me. Their staff is always helpful and their stores are neat.
Greg H.
Escondido , Ca
6 reviews
My girlfriend uses all of your face products for everyday use and loves them all, they are all genuine products as well
Brittany B.
Garden City, MI
75 reviews
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Beauty Junkie Expert
Level 3
I love Ulta, they have a great rewards program and a few high end brands that Sephora doesn't have (lorac, pur, juice beauty, dermalogica, etc). Instead of receiving points for sample products like Sephora; you receive points for dollars off your purchase.

They also do 20 percent off coupons or $3 off $15. My only gripe is that sometimes they can be picky with coupons and not let you use them on "prestige" brands. Another cool thing they do is free gifts with certain purchases.

I would suggest not buying drugstore brands there unless you have a coupon, the item is on clearance, or they are doing a bogo sale. Their drugstore products are almost always more expensive than other places.
Amber F.
Chula Vista , CA
9 reviews
Love ulta and the rewards system they have. I love how you can save money when you spend enough. They also have some pretty decent deals on occasion
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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