Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,343 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23343)
Q&A (195)
Media (405)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Nicole G.
11 reviews
Love this store! Friendly staff, awesome selection, and always something new to check out!
Alexis G.
Beaver Dam, KY
22 reviews
I got everything pretty cheap, and they had a buy one get one 50% off so i got two of everything that i bought ! and i got an amazing sample of shampoo, and perfume, very good quality of everything! i loved the matte lipstick i got from here ! definitely will go back!
Dayana V.
91 reviews
Badge Icon
Beauty Junkie Expert
Level 2
Go to store for beauty and overall women care. Love going to ulta and getting deals. I personally do not wear a lot of makeup, but the things that I do wear I typically get here. Prices are affordable and its so fun to just walk around and look at new products.
Lauren S.
Laramie, WY
9 reviews
I could spend hours in this store and wayyyy too much money! They have almost everything you'll need cosmetic wise.
Lina R.
61 reviews
I love ulta because it's way closer to me than sephora. Out of all the employees usually only one will actually help me out. I'm normally wandering around that store looking for assistance, before I just grab what I want and go. If I have question about new product I'll go to sephora.
Shannon B.
Woodstock, GA
6 reviews
Ulta is a great store with many different brands and options. While the prices can be higher than normal drugstores, they always offer discounts and coupon codes. The stores are organized well, and the staff is friendly and helpful. This is a great store for beauty lovers.
Ashley A.
Harrisonville, MO
69 reviews
Badge Icon
Beauty Junkie Expert
Level 2
I love that Ulta offers such a WIDE variety of products. They have high end and drug store products, as well as a full skincare and haircare selection.
Courtney H.
Bristol, GA
40 reviews
Badge Icon
Beauty Junkie Expert
Level 2
This store offers a wide array of beauty products, including higher-end beauty products along with drug store beauty products.
Carla S.
Vevay, IN
9 reviews
Friendly service and such a great selection of products. I can always go in and grab small items for gifts or stocking stuffers. Even if I feel like going crazy and experimenting with something new I know I will find it at Ulta.
Emily D.
Banner Elk
4 reviews
Ulta is amazing so many different brands. They help in so many ways and products I buy from there are always amazing and last long. I've bought a lot of foundation and eyeshadow palettes from there and i always love them.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us