Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,329 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23329)
Q&A (195)
Media (405)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jacqueline M.
Posen, IL
87 reviews
Love this store! I go especially to smell all their perfumes! Their products are amazing and not so costy.
Erin D.
New Market, AL
33 reviews
Love Ulta! Favorite place to get my go-to brow pencil and eye palettes! Love the workers and their energy.
Mamta B.
San Francisco, CA
32 reviews
I love online shopping at Ulta. They have great deals and sometimes will through in freebies when ordering.
Kylie W.
Pittston, PA
60 reviews
Ulta has makeup from drug store to brandname. The prices are very low and have alot of deals. No complaints
Krissy R.
Bronx, NY
22 reviews
I love Ulta very fair prices also many brands to choose from. Love there rewards systems and points system.
kate m.
salem, OR
51 reviews
Badge Icon
Beauty Junkie Expert
Level 2
It's rare for me to step into ulta and not spend a bunch of money, who wouldn't lol, my go to makeup store.
Wendy G.
Tolleson, AZ
475 reviews
Badge Icon
Beauty Junkie Expert
Level 4
I will only shop online at ulta in store they are horrible bad customer service never again going in store
Ruth R.
Ephrata, PA
13 reviews
Probably my favorite store. great point system, many beauty products to choose from. mostly friendly staff
Elizabeth P.
39 reviews
Badge Icon
Beauty Junkie Expert
Level 3
Most of my online makeup purchases come from here. I love their point system and they always have coupons.
Danielle K.
Baltimore, MD
66 reviews
Love Ulta and their rewards program! They usually have whatever you need and always have coupons and sales.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us