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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,466 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23466)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Taylor L.
Lawton, OK
109 reviews
I like shopping ulta.com because the employees at my local ulta are usually rude and don’t give out free samples.
Karen D.
104 reviews
If I'm not in Sephora, I go to Ulta! Ulta sells both high ends and drugstore makeup and can't go wrong with that!
Alejandra T.
Socorro, TX
43 reviews
Shop ULTA for the best foundation makeup. From powder foundation, liquid foundation & cream foundation in light,
Rachel B.
Amarillo, TX
28 reviews
Amazing colors, can find any color to go with what i need. Smell isn't bad, good product. Comes off pretty easy.
Gabby M.
164 reviews
Love going there to get my Eylure lashes and they have so many this there I always go to restock of stuff I need
Danielle W.
73 reviews
My go-to for non-drugstore brand makeup! Will never shop at sephora or any other high-end store, ulta has it all!
Nikki W.
Clarksville, TN
18 reviews
There are always great sales. I love getting the free samples with my order. Shipping is typically fast as well.
Zay P.
60 reviews
Yet another store where you can find a little bit of anything. Always has sales whether online or in the store!!
Britney N.
Lexington, KY
16 reviews
My "go to" for all things makeup and beauty! They always have exactly what I need and I LOVE the reward program!
Megan  M.
Albuquerque, NM
15 reviews
Love Ultra and the widest variety of items I can find their. From hair products to new make up they are the spot
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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