Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,413 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23413)
Q&A (195)
Media (406)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Cynthia M.
Fresno, CA
48 reviews
I love my Ulta! They have so many products to choose from and employees are amazing when it comes to customer service
Allison H.
Chico, CA
15 reviews
This store has everything! They have brand name high end cosmetics and drugstore brands. It's a great one stop shop!
shefali p.
Peabody, MA
26 reviews
love this store.. always has some awesome deals on everything.there are really no cons mostly pros. reasonably priced
Cassie E.
Bronx, NY
92 reviews
I go Ulta for all my essentials. From shampoo to nail Polish to face masks! They carry great products and affordable!
Shelby B.
Monroe, NC
20 reviews
Ulta is amazing! They have such a huge selection when it comes to cosmetics including the top names in the industry!
Haley M.
96 reviews
So much cheaper than sephora! Love the people that work there. They have a wonderful selection and love the coupons.
bianca m.
Wellington, OH
9 reviews
ulta is a lot like sephora. they have many brands and everything. face and eye makeups products that work very well.
Juan O.
Pasadena, CA
6 reviews
My sisters and mother love Ulta they cant get enough. they go to go buy one thing and they come out with a full bag..
Jennifer M.
Harrison, AR
21 reviews
Ulta is hands down the place for women to go for makeup and beauty everyone is so nice helpful and I love the variety
Stephanie P.
Cleveland, GA
2 reviews
Great customer service. Friendly staff. Wide range of products. Prices are reasonable. Always check clearance racks!
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us