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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,484 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23484)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Dana B.
Westminster, CO
78 reviews
ulta is a great shop for beauty products, and I shop here occasionally. It's harder to get to location wise than other beauty shops near me so I don't shop there as often as I'd like. When I do, I am pleasantly surprised by their customer service and the gift sets they offer.
Lindsay H.
Las Vegas , NV
7 reviews
Ulta is my absolute go to for beauty buys! You have a wide variety of high end and drugstore brands. I love that you can get a mix in one spot. Their rewards program is amazing and the perks you receive are the best. I highly recommend Ulta for beauty gurus and newbies alike.
Kaity B.
Washington, UT
19 reviews
Ulta is the best. I love that the have all products ranging from high end to affordable such as nyx. They have perfume, body washes/ face washes, hair product, and all the make up and tools you could imagane. Ulta is my number one, one stop shop for all things beauty related.
Tracy B.
Kenosha, WI
17 reviews
Ulta is a great makeup store, and personally, my favorite. They sell a wide variety of makeup, hair products, and skin care. They sell both high end and drugstore products. The staff is extremely helpful and always cares about your quality at the store. 10/10 would recommend!
Jayme S.
43 reviews
I generally go to Ulta only a few times a year, when they have good sales... But when I do, I am sure to stock up! I really like going here for shampoo... They have a great selection of shampoos and when they have sales or good coupon offers you can really get a good bargain.
Georgie S.
Stillwater, OK
7 reviews
Adore ulta!! Definitely my go to place here in town to get everything. And they're very good at accepting things when our return them. Being a ginger, things always look differently outside of store lighting and they usually work well with me on matching everything perfectly.
Micaela K.
163 reviews
My ride or freaking die makeup store for sure! The skincare selection is awesome, there are ALWAYS coupons and discounts, and it's not limited to makeup and skincare. There's hair care, hair tools, and so so much more. Ulta's rewards program is YEARS above Sephora's, as well.
Aqsa P.
81 reviews
i love the fact that ulta hosts a plethora of high end and drugstore brands for haircare, skincare, beauty and more! they are affordable and the sales staff is always so courteous and nice.i also appreciate that they have an up to date website so you can order from there too.
Larkin B.
Knoxville, TN
21 reviews
Fantastic range of products and price ranges. Amazing selection of products from hair, to makeup, to perfume, and many others. There isn't much staff waling around to help like other stores, so it can feel a little hard to shop. All in all, I would definitely shop here again.
Faith C.
Wilmington, NC
6 reviews
I have been shopping there for years now. They always have just what I need. The staff is very knowledgeable and has even helped me discover some of my new favorite products. I love that both drugstore brands and high end brands are represented here. Ulta is my one stop shop.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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