Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,477 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23477)
Q&A (186)
Media (406)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Courtney T.
6 reviews
This is my one stop shop for all my skin care, cosmetic and hair care needs! They sell prestige brands and have a great customer loyalty point program!
Jessica P.
Las vegas, NV
10 reviews
I adore Ulta. I found my PERFECT hair stylist there and can never go anywhere else. She's amazing and I couldn't ask for better service!
Marina O.
Canoga Park, CA
60 reviews
Fantastic store! Many, many different brands but unlike Sephora, you can find expensive and lower cost brands.
rosa r.
Stratford, CT
31 reviews
I love Ulta...They have such wonderful products there,sure some are pricey but a lot of their products are a little cheaper in price then other stores.
Lindsay S.
San Antonio, TX
188 reviews
I love to visit ulta for make up, they have a great variety of products and its a great place to shop. paying the price is worth it
Torre C.
134 reviews
I've never shopped in-store before only online. I love their products and they always seem to have free gifts with purchase items.
Andrea D.
Henderson, NV
102 reviews
You get rewards! And I love that I can get all my high end and drugstore makeup all in the same place! :) I'm addicted, who isn't?
Michelle W.
Costa Mesa, CA
12 reviews
I ALWAYS go to Ulta to buy hair and beauty products. They have great prices and they have almost every brand.
Sara H.
Science Hill, KY
227 reviews
Every Ulta brand product I have purchased, I have been fully satisfied with. They always have good sales too.
Selah H.
110 reviews
This is my favorite place to buy makeup! They have both drugstore and high end makeup! They also have fragrances & hair products!ūüėÄ
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us