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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,486 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23486)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Beth C.
Spring Lake, NC
26 reviews
I love Ulta! They usually carry everything I need & at a reasonable price. Not to mention they do their own coupons & let you use manufactures' coupons as well.
Gabi W.
Arlington Heights, IL
100 reviews
Ulta is awesome for finding make up and beauty products! i love that they have all types of hair colors and travel sizes of almost all there products, as well.
Miranda L.
Superior, WI
7 reviews
Incredible beauty products of all kinds for various price ranges.

Incredibly helpful staff for those like me who definitely need tips with product purchasing and tips on how to properly apply their products.
Paige I.
72 reviews
I really love the blend of drugstore and and mid price items in Ulta. My go to place for NYX products. The one near me is usually pretty well stocked and clean.
Macy W.
Corinth , ME
10 reviews
Such an amazing store! They have a great variety of everything a girl wants! There brand makeup works amazing and stays on all day, and it is at a great price!
Maegen g.
Marrero, LA
25 reviews
So many different brands to choose from. This is where is usually buy my makeup because its closer than sephora. If you get the retailme app or the sales paper you can get like 3 dollars off of your purchase!
Kelli L.
Breaux Bridge, LA
5 reviews
My absolute FAVORITE store & salon. I could shop there for hours! The staff is super helpful and they know their stuff. Even my 7 yr loves to go there with me:)
Heather May S.
53 reviews
Ulta is a go to place for your beauty needs! They have just about everything you need to pamper yourself. They do have a reward program. Not my fav reward system
Ashley O.
Schaumburg, IL
50 reviews
I love ulta I've been shopping here more than sephora because they also have drug store brands and always have sales. Plus the rewards program give you credit not little samples like sephora which I like better
Mistle P.
Spring, TX
19 reviews
All my experiences at Ulta so far have been great. The employees have always made sure that I was being helped. They have a lot of great products and the store is very organized. Would recommend shopping here!
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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