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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,521 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23521)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Nkenna N.
Woodstock, GA
389 reviews
I usually shy away from this place because I do not feel like it is women of color friendly. i never really find anything for me when I go in and the staff is never really welcoming.
Elizabeth R.
San Diego, CA
34 reviews
I love Ulta, I could spend all day in there! I like that Ulta has the drugstore brands as well as the higher ends brands all in one store! It's super easy to shop there
Kassie B.
Aurora, IL
488 reviews
I have heard good things about Ulta. I always get magazines from them in the mail and need to check this place out. I live near one. I need to see what the buzz is about!
angela k.
39 reviews
Ulta is a place where I go to buy discount nail polish if they're on sale and I end up looking at makeup that I don't wear but love the store always going there for fun
Shannon K.
117 reviews
I love the selections of brands that are both drugstore and high end. It's really a fun experience to walk through an Ulta, I've never gone in without buying anything! They have a good rewards program also and good coupons!
Stacie J.
Limington, ME
72 reviews
This store is a great resource for reasonably priced make up and beauty products. the store brand products are great and the points program is easy to understand and quickly adds up.
Bieonica P.
Wartburg, TN
189 reviews
I love Ulta! They have a great variety and usually the employees are nicer than ones at Sephora. I am not a fan of Sephora employees usually.
Evelynn D.
365 reviews
Love going to Ulta and checking out all the new makeup. I can usually find coupons to use there to. I like how they have all different brands and prices for products.
Vanessa L.
Oakdale, MN
5 reviews
I love going to the Ulta that is near my house. It is always stocked with the items I want and the customer service is on top of their game. Ulta is a great place for anyone that is looking for make up and/or hair products.
Payton G.
Fort Smith, AR
1 review
Ulta is one of the best places to go for beauty and hair related things! It has a drugstore side, and a high-end side so you can always find something within your budget. Not to mention they carry A TON of different brands.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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