Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,335 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23335)
Q&A (195)
Media (405)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Evelynn D.
365 reviews
Love going to Ulta and checking out all the new makeup. I can usually find coupons to use there to. I like how they have all different brands and prices for products.
jaime c.
Bristol, PA
320 reviews
So many sales, drug store and high end products, coupons, pretty atmosphere, no pushy sales people, testing area, generic brand is great, love the treat of going to ulta.
Shannon K.
117 reviews
I love the selections of brands that are both drugstore and high end. It's really a fun experience to walk through an Ulta, I've never gone in without buying anything! They have a good rewards program also and good coupons!
Irma F.
512 reviews
Badge Icon
Beauty Junkie Expert
Level 5
I love their products and the staff is always so helpful in recommending products to me and telling me what works well and what doesn't. I enjoy their points program.
Nicol R.
248 reviews
Wonderful place, large variety of items and products to choose from. I love their Ulta card loyalty program that you sign up for where you get great deals and coupons.
Kayla R.
84 reviews
I'd much rather shop online than my local store. The staff there just doesn't want to be bothered to help. Love the products and the price options to fit all incomes.
Jani H.
76 reviews
I really like the Ulta variety! I have found everything from Bare Minerals to Revlon, and everything in between! They have all the brand I need, all in 1 store. With the Rewards that I get, it saves me money all the time!
Emily A.
N Tonawanda, NY
9 reviews
Badge Icon
Beauty Junkie Expert
Level 2
I love love love this store. I always go here to get my makeup and hair products. I love the rewards program because you build up points which turn into store credit!!
Megan C.
Mesa, AZ
42 reviews
Badge Icon
Beauty Junkie Expert
Level 3
I love Ulta! I recently discovered one pretty close to where I live and I absolutely love going there! They have a large variety and you can find some great sales too.
Leslie N.
Glendale Hts, IL
135 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Ulta is my FAVORITE place to shop for makeup. It really is a one stop shop for drug store makeup as well as prestige. I love the reward points & the coupons they give.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us