Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,320 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23320)
Q&A (195)
Media (405)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Anna H.
1288 reviews
Badge Icon
Beauty Junkie Expert
Level 5
I am a cosmetics junkie and this place is one of the best! It is more affordable then others and the selection is beyond excellent compared to some drug stores! I love it!
Tekelia B.
Jonesboro, GA
50 reviews
Ulta is one of my favorite stores to shop it. You can always find a coupon to save money. You can also use manufacturer coupons here as well. Win win all the way around.
Rachel S.
Statesville, NC
130 reviews
I cannot explain how much I love ultra i go here for beauty products,skincare,body care and more! They have drugstore and high end which I love and they have great deals!
Nkenna N.
Woodstock, GA
389 reviews
I usually shy away from this place because I do not feel like it is women of color friendly. i never really find anything for me when I go in and the staff is never really welcoming.
Elizabeth R.
San Diego, CA
34 reviews
Badge Icon
Beauty Junkie Expert
Level 4
I love Ulta, I could spend all day in there! I like that Ulta has the drugstore brands as well as the higher ends brands all in one store! It's super easy to shop there
Payton G.
Fort Smith, AR
1 review
Ulta is one of the best places to go for beauty and hair related things! It has a drugstore side, and a high-end side so you can always find something within your budget. Not to mention they carry A TON of different brands.
angela k.
39 reviews
Ulta is a place where I go to buy discount nail polish if they're on sale and I end up looking at makeup that I don't wear but love the store always going there for fun
jaime c.
Bristol, PA
320 reviews
So many sales, drug store and high end products, coupons, pretty atmosphere, no pushy sales people, testing area, generic brand is great, love the treat of going to ulta.
Stacie J.
Limington, ME
72 reviews
This store is a great resource for reasonably priced make up and beauty products. the store brand products are great and the points program is easy to understand and quickly adds up.
Leslie N.
Glendale Hts, IL
135 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Ulta is my FAVORITE place to shop for makeup. It really is a one stop shop for drug store makeup as well as prestige. I love the reward points & the coupons they give.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us