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Ulta Lash Icon Mascara  uploaded by Jenna R.Ulta Lash Icon Mascara  uploaded by Carla M.Ulta Lash Icon Mascara  uploaded by Carla M.
Ulta Lash Icon Mascara

Ulta Lash Icon Mascara

BY ULTA

3.6 out of 5 stars
  • 5 Stars32%
  • 4 Stars20%
  • 3 Stars33%
  • 2 Stars12%
  • 1 Star3%
3.65 / 5 based on 91 Reviews

Top Questions See all 18 Q&A

  • I've been searching for a new mascara because I like to change up w...1 Answers
  • How is the lasting power on this one? Waterproof? And if not does i...1 Answers
  • Any tips on applying mascara without getting it e...Be the first to answer!
Ulta Lash Icon Mascara
Ulta Lash Icon Mascara
Reviews (91)
Q&A (18)
Media (3)
Leave a Review
Carla M.
Carla M.
Maywood, NJ
41 reviews
I am a Maybelline Great Lash loyalist. But I have frequented Ulta since one opened in my area. I had good experiences with their blushes and eyeliners so I made an impulse buy.

When I put on mascara, I like to put a few coats on to really darken and thicken my lashes. No can do with this product. After 1 coat, the mascara clumps terribly.
Joanna H.
Joanna H.
77 reviews
Clumpy, not very black, weird wand, Dried out quickly, over priced! However i love other Ulta products (Plush Drama Mascara)
Monique M.
Monique M.
Tucson, AZ
73 reviews
Its okay. I didn't like it very much because it clumped and was very drying.
Katherine H.
Katherine H.
Adrian, MI
360 reviews
I love this mascara!! It stays on and doesn't clump. I wear it all the time!!
Bridgett L.
Bridgett L.
Madison, AL
6 reviews
I feel that the majority of Ulta mascaras are flakey and this one is no different. When orginally put on it looks great but it just doesn't last. It continuously flakes and makes you look like a raccoon. :(
Melissa P.
Melissa P.
Celebration, FL
110 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Doesn't take long to put on, doesn't clump and looks very good for the price that you are paying.
Jessica O.
Jessica O.
Brooklyn, NY
289 reviews
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Beauty Junkie Expert
Level 4
It was very messy and wet! Then my eyes started to itch!
Cheyenne B.
Cheyenne B.
26 reviews
It's ok mascara but you can buy better for the same price and the results will be so much better
Kae L.
Kae L.
Columbus, GA
122 reviews
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Beauty Junkie Expert
Level 4
Although I wouldn't call this the worst mascara I've ever tried I will say that it is "ok" at best. If you only want/need to apply one coat or if you use it as a second coat to a different brand then you will be fine. Otherwise, this tends to clump easily. You can get better formulas for the same price or relatively close.
Malenna A.
Malenna A.
Hampton , Ga
38 reviews
Although I love Ulta, the store itself but Ulta's products are not that grand. I tried their mascara but I didn't like it one bit. The price was reasonable, but never again will I choose Ulta's products
Annie S.
Annie S.
Hamilton
17 reviews
What is your favorite brand of mascara?
Audrey F.
Audrey F.
Sabina, OH
34 reviews
Did this product make your lashes look fuller or longer?
Alleyna S.
Alleyna S.
Beaver Falls, PA
254 reviews
I've never used an ultra product. Are they nice?
Darienne T.
Darienne T.
Miami Gardens, FL
313 reviews
Does it clump? Is it messy? Does it flake throughout the day? Does it burn? Waterproof?
Jessica S.
Jessica S.
Whitesboro , NY
72 reviews
Badge Icon
Beauty Junkie Expert
Level 4
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