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ULTA Brilliant Color Eye Shadow
10 varieties available

ULTA Brilliant Color Eye Shadow


4.0 out of 5 stars
  • 5 Stars43%
  • 4 Stars32%
  • 3 Stars17%
  • 2 Stars6%
  • 1 Star3%
4.06 / 5 based on 984 Reviews


Brilliant Color Eye Shadow - Ulta's Brilliant Color Eye Shadow offers the comfort of a cream and the ease of application only a powder can deliver. This silky soft velvety texture offers great staying power with crease resistant wear.(0.12 oz.) - Brilliant Color Eye Shadow see more...

Top Questions See all 58 Q&A

ULTA Brilliant Color Eye Shadow
ULTA Brilliant Color Eye Shadow
Reviews (984)
Q&A (20)
Media (12)
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  • "Great product, lasts a long time and comes in a wide variety of colors, kinda expensive though." in 40 reviews
Jennifer K.
Highland, IN
54 reviews
Ulta has a nice variety of eye shadow colors to choose from. I like that they're inexpensive, easy to apply and I can buy only the color(s) I prefer. Other brands often have the eye shadows in trios so if you like one but not another you're stuck. It's nice that Ulta lets you decide which colors to purchase.
Lyndsey S.
153 reviews
Beauty Junkie Expert Level 4
Love the ulta eyeshadows. I use to stock up a lot on their eyeshadow and had multiples of each color. I kind of wish i could have a palette with the eyeshadows instead of individual cases.
Stephanie G.
Timnath, CO
19 reviews
Beauty Junkie Expert Level 2
Application is easy and the colors are each lasting. I am enjoying the ultra brand make ups and will buy the eye shadow in the future. It removes easily. They also have many color varieties and types- matte, shimmer, etc.
Kaylan S.
Phoenix, AZ
24 reviews
Thesee colors are so bold and beautiful. I got a turquoise/blue color and it was absolutely stunning. I generally like to stick with muted colors that way if I mess up it's not as noticeable but this was truly radiant.
Vanna H.
Pensacola , FL
16 reviews
Ulta is my favorite makeup store to go anyways but when I discovered their brand of eye shadow I went head over heels. It's great quality and they have absolutely every color you could think of you're crazy not to try it
Emily C.
5 reviews
I love Ulta's house brand shadows, although they can be hit or miss depending on the color. Nine out of ten times they deliver a good color payoff and comfortable blending without too much fallout for a reasonable price.
Jennifer G.
209 reviews
Beauty Junkie Expert Level 4
Love ulta singles shadows , way better than the pallets by far to get best colour pay off wet your brush with fix + and dad right into that stuff and it will be a beautiful pigmented colour
Nicole S.
Cameron, NC
122 reviews
Beauty Junkie Expert Level 3
I love Ulta eyeshadows!! They are highly pigmented. No fallout and awesome color selection. I use eyeshadow primer all the time and these eyeshadows last all day with no creasing. They are a great price for the amount of product and are almost always on special making the price point even better. I highly recommend Ulta eyeshadows!!
Brittany C.
Azusa, CA
10 reviews
I love this eye shadow and the fact that there are so many colors to choose from! The pigment in the shadow is awesome and it creates great definition. I love this shadow for nights out or for my everyday work look!
Kailey S.
Willis, TX
61 reviews
Beauty Junkie Expert Level 3
Not over all fond of ulta brand eyeshadow. Have purchased a palette before and returned it because it wasn't worth the money. If you pay a couple bucks for it though then i suppose it isn't awful
Maigyn R.
Scottdale, PA
Does this stay on throughout the day without creasing?
Jessica B.
Bellefonte, PA
81 reviews
Is Ulta a good brand to buy?
Pricilla C.
59 reviews
This eyeshadow is very pigmented?
kim m.
okemah, OK
418 reviews
What's best for brown eyes
mariah l.
Rochester , NH
173 reviews
I have been wanting to try this but I'm looking for something that does not rub off easily what do you guys think

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