Trish McEvoy Flawless Lip Primer Details Transparent, semi-matte formula. Preps lips for up to six hours of lip color or gloss application. Contains vitamin E for soft, smooth lips and longer wear of any color-which means less touch ups. Designer About Trish McEvoy: Dedicated to teaching women her philosophy of the Power of Makeup, renowned makeup artist Trish McEvoy launched Trish McEvoy Beauty in 1975 with one of the industry's first professional-quality brush collections. Today, Trish's personally crafted line includes innovative products ranging from her patented Makeup Planner to results-oriented skincare and a mood-inspired Fragrance Wardrobe.