I have been using this product for years before I blow dry or using a curling iron. I truly believe it protects my long hair from breakage and helps maintain my length!! Love it, would recommend anybody for heat protectant and at a great price point too!

What I like most about this heat protector is the control of frizz and more in my case that I have a lot I always use it before drying my hair and it has been magical my experience with this product I think I would use it again and a thousand times it has no loss.

Over the years ive tried everything for my frizzy mess of thick curls. From very expensive products to cheaper ones. Some of them worked for a few hours then just as fast as it worked it typically this was the same time after time. This was bought from my local supermarket as it was on offer and as a good price i thought why not try it. I started air drying about 50% of the time. Then went back to the faithful scrunchies to hide the messy frizzy mop on top of my head. I used this with the shampoo and matching conditioner and this came with them. I followed the instructions and put it on as stated, i used my defusing. Attachment and dried it very slow.l to hopefully let it work. I was so surprised that my curls looked like curls. They were fluffy bouncy and looked amazing. The most important thing NO FRIZZ!!!. It lasted most of the day and no ihorrible stickiness from the product win win. Please give it a go