100% Natural For Kids. Fluoride-Free. Made without Parabens, Sulphates, or Petroleum Ingredients. Formulated with Plant or Mineral Derived Ingredients. Hypoallergenic. pH Balanced. Made without Gluten, Wheat or Nut Nature Clean® brings you pure, safe alternatives for kids. Clean teeth naturally with our fluoride-free toothpaste. Taste yummy and helps to prevent plaque build up when brushing. Promotes good oral hygiene at an early age. All ingredients are readily biodegradable based on OECD test 301D. This product is not tested on animals.