Non-toxic. The minty taste is not overpowering and the paste is smooth and creamy. foams just the right amount and had a light, fresh taste. Cleans well. Doesn't leave nasty build up at the bottom of the toothbrush. leaves breath smelling great for hours.
This is a great tooth paste! I love that it is natural so I do not need to worry about icky chemicals. It was effective and totally met my expectations. A con is that I can not buy it at a regular grocery store, but that does not keep me from getting it.
Did not care for this, or the kids one. I felt like it did not get my teeth clean at all. And it tasted aweful. I purchased it as part of a monthly bundle and have never purchased it since. Yuck! The kids politely asked me to "never buy that one again."
I really loved this toothpaste, it cleaned so well and left me feeling refreshed. I wish I could get it more on a regular basis, but the price is something I can't justify at the moment! I really am a huge fan and wish I could use it more and enjoy it!
It was hard to see a difference in the brightening or whitening of my teeth, but that is not really something that I expected a dramatic difference in. The mint tasted fresh and I would use it again. I would recommend this product to my friends and family.
The Honest Company Honest Fluoride-Free Toothpaste is so enjoyable and comfortable, it smells good, cleans well and is lovely. I would definitely tell people to buy this product based on my experience with. I say this because I thoroughly enjoyed it.
I think it has better quality and not a lot of unknown ingredients that some name brand tooth paste has. I like my teeth happy and healthy and feel nice and clean with not a lot of fuss. The fresh mint tastes is perfect.