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tarte Amazonian Clay 12-hour Full Coverage Foundation
23 varieties available

tarte Amazonian Clay 12-hour Full Coverage Foundation

BY TARTE #17 in Liquid Foundation

4.3 out of 5 stars
  • 5 Stars60%
  • 4 Stars24%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star2%
4.36 / 5 based on 9,330 Reviews

Product Description

An oil-free, 12-hour liquid foundation formulated with Amazonian clay.

  • Amazonian clay: nature’s most perfect ingredient for better, longer, truer wear
  • vitamin A: antioxidant that retains moisture and helps protect against free radical damage
  • vitamin E: natural preservative that also acts as an anti-inflammatory emollient and antioxidant
  • mineral pigments: soothe and soften skin

Achieve flawless skin that looks healthy and natural with this supremely blendable liquid foundation that delivers up to 12 hours of satin-matte coverage. Infused with skin-balancing Amazonian clay, the skinvigorating™ formula intuitively addresses your unique skin concerns, helping to improve overall skin clarity and texture, while the full coverage makeup fades over the appearance of large pores, discolorations and other imperfections. Vegan friendly and oil-free, it’s now available in our largest shade range ever to match women’s unique skin tones and undertones. 

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Top Questions See all 1,006 Q&A

  • Worth purchasing? I’ve been wanting to try it but I don’t know ho...3 Answers
  • Omg what can I say about this foundation I love it...it has full ...2 Answers
  • Is this foundation good guys ?9 Answers
tarte Amazonian Clay 12-hour Full Coverage Foundation
tarte Amazonian Clay 12-hour Full Coverage Foundation
Reviews (9330)
Q&A (1006)
Media (634)
Buy on Sephora*
Valerie M.
334 reviews
Beauty Junkie Expert Level 3
Review for: Light Sand more...
Let me start by saying that I do not have oily skin so as far as corrections go, I didn't need this foundation to fix that problem. My skin is fairly normal/combo with spots that can be (but arent always) drier on my nose and cheeks. This is a very thick, full coverage foundation that needs to be applied in a thin layer. Try to use too much and it will clump up and cake up later on your face. I found that oval brushes were actually the best for spreading this on my face in an even consistency. I do set mine with powder and have not had any issues with it settling into my lines or caking up later in the day. I also feel like my skin is very soft to the touch and velvety. I've only been using it less than a week so I'm not sure if there are any long term benefits to it, but its definitely a nice full coverage foundation. 
Nikita H.
Mesa, AZ
14 reviews
Review for: Light Sand more...
As a product that is labeled full coverage, I highly disagree with that. There is not a lot of product for $39 and I found myself layering the foundation which is a turn off for me. I like my money to last and to be well spent on lasting products. I purchased from Sephora and actually returned this item for my go to full coverage foundation. A lot of my friends swear by this product, but it did not work for me. There is a broad spectrum of colors to match skin tones, so I was matched quickly. I am very oily and it did not provide the smooth, matte finish I seek when beating my face. With foundations I always recommend to grab samples first. I did not hate this product, I simply didn't like it. I think it provides a medium to light coverage and should be labeled in such a way so it doesn't throw consumers off. 
Melanie L.
California, MD
122 reviews
Beauty Junkie Expert Level 2
Review for: Ivory more...
So I have mixed feelings about this foundation and I'm trying to figure out how much I like it. It says it's a liquid but it's more of like a thick mousse. I find that it's somewhat hard to work with and for as thick as it feels, it should be more full coverage.. I do appreciate that this product doesn't feel heavy on my face given it's thick consistency. I am able to work with this foundation to get my desired look, I just feel like I spend more time when I use this foundation and for the price point of $39 there are others out there that work just as well for me with less time and money spent. Still a great product just not my favorite. I will continue to use it until it's gone. Probably won't repurchase.
Rachel T.
New York, NY
30 reviews
Beauty Junkie Expert Level 1
Review for: Fairly Light Neutral, Other more...
For the money and what this product actually does, I'm not too impressed. The shade range is great, I found it was pretty easy to find my shade, which is difficult in most foundation lines. However, I found it's just a medium coverage foundation, but it's just as heavy as an ultra full coverage foundation. In order to build up to full coverage, I was having to apply a lot of layers, which just ended up looking cakey. Also, it does not last a full 12 hours on my oily skin. If you don't need ultra full coverage but want a nice longwearing foundation, this is for you. For those of us with really problem skin, this isn't the best product out there.
Erica P.
Morgantown
11 reviews
Review for: Light Medium Neutral more...
There are a handful of foundations that are frequently recommended to the unfortunately oily. Tarte’s Amazonian Clay Foundation is one of them. Tarte describes the foundation as a full coverage cream with a lasting matte finish. In addition to skin-nourishing ingredients and SPF15 sun protection, Tarte explicitly promises oil control when using the Amazonian Clay Foundation.

Imagine my surprise when a mere two hours later my face resembled the Exxon Valdez oil spill. Oil control indeed.

The Amazonian Clay Foundation not only failed to provide oil control, it actually got oilier than my other foundations that wouldn’t even begin to contain my T-Zone. It exacerbated my oil production, causing way more grease than I’d make without, and lead to product oxidation and separation.

The only redeeming quality I found about this product was the great coverage it gave in the little time it remained on my face. Aside from my experience, Tarte boasts an impressive shade range for this product, though still skinny on shades for deeper skin tones.

While I’m glad this products works well for others, I’ll cast my cautionary tale into the ring just because it is a possibility to consider. I really wanted this foundation to be an HG for me, but it was anything but.
Parisa K.
Holly Springs, NC
24 reviews
Beauty Junkie Expert Level 1
Review for: Light Beige more...
I am probably light sand so my bottle is a little light for me and I tend to mix with a touch of liquid bronzer or darker foundation. However the formula is awesome and I would repurchase. This is a mousse like texture and I like that it’s in a tube. This is heavy and full coverage and stays all day so if you like lighter, thinner formulas this isn’t for you. I like full coverage longwear foundations so this is great for me without feeling heavy on or Cakey. I can travel with it and like that it’s more natural. Nice natural comfortable finish with full coverage - I like this a lot in the fall and spring.
Jessa S.
Hilliard
39 reviews
Beauty Junkie Expert Level 1
Review for: Light Sand more...
I love this so much. It was the first I've bought over $10 and it was amazing. I can defiantly tell the differance between $10 and about $39. It works amazing and it looks natural. It never looks cakey and thats saying something because i use a lot. I really enjoy this product and it last me a while. I will most definitely keep buying this. Its a very necessary part of my everyday makeup routine. It has great coverage and it doesn't feel like its on my face hardly at all. I very highly reccomend this product. I have alot of acme and you can't even see it under this. I love love love it.
Brittany D.
Delray Beach, FL
59 reviews
Beauty Junkie Expert Level 1
This is my FAVORITE foundation!! I use it every single day! It provides great coverage and a smooth and rich formula. The name doesn't lie, this foundation will really last you at least 12 hours! You can go a full shift at work wearing this foundation then transition into a night out with your friends and this makeup isn't going anywhere!

A little bit goes a long way and just a few dabs of this foundation blends out beautifully without compromising coverage. On average, one bottle of this foundation lasted me about 4 or 5 months while using it everyday! It's worth every penny and I'm totally hooked!! Will buy again, and again!
Shelby R.
Kansas City, MO
47 reviews
Beauty Junkie Expert Level 1
Review for: Light Neutral more...
Best foundation I've had in a long time. I'm a generally pale person, but I have a lot of redness and breakouts. I needed a full coverage foundation that would even out my skin tone and give me a flawless finish. This one does it all! It evens out my skin tone and looks so natural on, it really does make YOUR skin look healthy instead of hiding it behind foundation. I pair it with a finishing powder and it lasts all day! You will want to exfoliate your pores and such regularly, because this foundation smooths over color but not texture.
Caitlin S.
Columbia
66 reviews
Beauty Junkie Expert Level 1
Review for: Light Medium Neutral more...
Let me start off by saying this is probably my least favorite tarte product I've ever tried, and I love tarte! It's very thick and gooey. Don't even try to use a foundation brush to blend it out. Use a beauty blender! I thought it'd be alright after that, but following my normal routine (the only thing different was the foundation) the foundation became patchy, and cakey and sat in my smile lines and emphasized my raised scar on my chin. My bronzer, blush, and highlighter were very tough to get blended out with this foundation as well. I still decided to try and do a wear test. Three hours was all I was out and I could visibly see every pore on my nose, which is never usually an issue for me with my usual foundation. Yes I have large pores, but by primer specifically fills them and blurs them. The reason I'm giving it three stars is because it's very true to shade and matched me perfectly and I never got greasy, which says a ton! It won't be my go to for anything other than maybe a small gathering in a dark bar.
Rubi S.
212 reviews
Which is the best method to apply this foundation?
Kayla M.
La Verne , CA
81 reviews
I heard this foundation covers really well, but does it look cakey or feel heavy when applied?
Madison T.
5 reviews
Worth the money?
Brittany H.
46 reviews
Does this foundation cause many breakouts ?since it is such full coverage is it super thick?
Michelle H.
23 reviews
I am looking for a good foundation that can withstand the heat and still not be cakey or too much?

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