YAAAAALL! I HAVE FOUND THE UTLIMATE QUEEN SHADE FOR ME! I'm not a fan of bold red, but I don't like wearing pink shades. This is them meeting in the middle and I am all FOR IT! @Shisheido have really nailed the gel lip balms because honey, this is super moisturising on my lips like whaaatt? Can't see the flakiness of my lips, it is super smooth and creamy! Hydrating yet beautiful colour that highlights my lip shape! Love love love ittt!