Sheamoisture s moisture-rich, ammonia-free hair color system gently, yet effectively, colors your hair for a softer, silkier and healthier appearance. A permanent, no-drip formula delivers vibrant color, body and shine. Provides excellent gray coverage. Medium brown is a neutral shade which enhances your natural color. For optimal results, use on natural dark blonde to dark brown shades. made with natural and certified organic ingredients. shea butter deeply moisturizes while conditioning hair and scalp. soy protein rebuilds and strengthens hair. flax seed oil enhances the shine of hair.