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Seventh Generation Free & Clear Natural Concentrated Liquid Laundry Detergent

BY SEVENTH GENERATION

4.5 out of 5 stars
  • 5 Stars68%
  • 4 Stars25%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star1%
4.60 / 5 based on 357 Reviews

Product Description

IT WORKS

Everything a detergent should be! Easy to carry, super-concentrated so a little goes a long way, free of the iffy stuff, and great at fighting even the toughest stains. Our Free & Clear formula has been clinically tested to be hypoallergenic.

WE CARE

Made without dyes, synthetic fragrances, or optical brighteners.

  •  Fights Tough Stains
  •  Small Bottle - 53 Loads!
  •  No Optical Brighteners

Hypoallergenic Free & Clear laundry detergent formula
Liquid Laundry Detergent with no optical brighteners
USDA Certified Biobased 96%
Contains no dyes or synthetic fragrances
Liquid laundry detergent designed for standard and HE machines

Ingredients:
Water, laureth-6 (plant-derived cleaning agent), sodium lauryl sulfate (plant-derived cleaning agent), sodium citrate (plant-derived water softener), glycerin (plant-derived enzyme stabilizer), oleic acid (plant-derived anti-foaming agent), sodium hydroxide (mineral-based pH adjuster), calcium chloride (mineral-based enzyme stabilizer), sodium chloride (mineral-based viscosity modifier), protease, amylase, and mannanase (plant-derived enzyme blend soil removers), and benzisothiazolinone and methylisothiazolinone (synthetic preservatives).

Usage:

Step 1: SORT CLOTHES following garment label care instructions.

Step 2: PRETREAT stains by pouring liquid laundry detergent directly onto fabric. Rub gently and let soak.

Step 3: MEASURE Laundry Liquid Detergent. For Standard and HE machines: Medium or Small Loads: Fill cap to Medium (3/4 oz) line Large or Heavily Soiled Loads: Fill cap to Large (1 oz) line.

Step 4: WASH Standard Machine: Start machine, add liquid laundry detergent, then clothes Front-Loading Machine: Load clothes, close door, add liquid laundry detergent to detergent dispenser, choose cycle and run Concentrated Natural Liquid Laundry Detergent contains 66 loads as measured to medium dose.

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Top Questions See all 25 Q&A

Seventh Generation Free & Clear Natural Concentrated Liquid Laundry Detergent
Seventh Generation Free & Clear Natural Concentrated Liquid Laundry Detergent
Reviews (357)
Q&A (13)
Media (12)
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REVIEWS
Linli F.
Saint Paul, MN
51 reviews
This product is advertised for being clear & all natural. If you have allergic reactions to certain laundry detergents or sensitive skin, this is most definitely a product for you. It is truly clear with no dye and is so gentle. It's also a great product because it's concentrated and you need less detergent to wash a load of clothes so a big bottle lasts longer than other detergents.

Personally, I don't have issues with skin sensitivity but just got this product because there was a deal. The only thing I don't like about this product is that it doesn't make my clothes smell like fresh laundry. Straight out of the laundry, my clothes pretty much don't have any smell at all. However, I can understand why this would be a great product if you have allergies to perfume or other types of scents.
Melanie S.
Miami Beach, FL
154 reviews
This is the laundry detergent I usually buy! I love it because its non toxic and it does not irritate my skin like some other detergents! I usually buy it at Target or Whole Foods! I recommend this to someone who doesn't mind spending a bit more on detergent than other brands! This product is also safe for the environment :) It smells good and washes my clothes well. What more could I want? Lol
Kristina C.
129 reviews
I have a child who has sensitive skin so I use this seventh generation laundry detergent for her clothes. It does a great job at cleaning and does not leave the clothes with the harsh smell of chemicals and dyes. Definitely recommend for someone with sensitive skin.
Lakeshia R.
Shreveport, LA
540 reviews
I love This product and I have to I'm glad I receive a free sample because this is the most effective and safe in the world to me .IT clean my clothes better than any other brand I have ever use.Im so glad it has 0% Dyes,fragrance and artificial brighteners and that's so very important to my family this will be the only brand for me. [product:seventh-generation-free-&-clear-laundry-detergent-packs-45-ct-stand-up-bag]
Amanda W.
West Roxbury, MA
60 reviews
I changed out my typical household cleaning products this year in favor of cruelty-free brands. I came across Seventh Generation in looking into laundry detergent and I gave it a try. I am very impressed by this product. I have sensitive skin and I have not had any irritations since switching over and I have already repurchased once. There is no scent which does not bother me, I am more concerned with how clean my clothes are and I have not had any issues since switching to this brand. A new regular product for me for sure. 
Taylir L.
210 reviews
This is an all natural product that contains zero fragrances, dyes or brightener. It is free and clear of all harmful ingredients and you can even use it on baby clothes and bedding. This product will clean all fabrics without irritating even the most sensitive skin. The price point for this product is higher than most but it is worth it. I confidently use this to wash my children’s clothing and bedding. I know that if they ever get a rash it will not be from this product!
Michelle S.
Pahrump, NV
137 reviews
I will admit this is one of the only laundry soaps i use on my toddlers clothes he very senstive and has bad eczema and allergies so we use this it really cleans his clothes great and its eco friednly as well which is a big plus since i been useing this he no longer itchy while wearing his clothes i wash everything of his in this from stuff animals blankets and clothes and towels i buy it over at target uselly
Emily B.
Dallas, TX
41 reviews
A little goes a long way! It’s a couple dollars more than your typical laundry pockets but it’s not only free of harmful fragrances and chemicals but it’s also VERY concentrated. You get more loads of laundry and can rest easy knowing it’s safe for even the smallest members of your family.
Lauren H.
Nashville
28 reviews
I like the ingredients of this laundry detergent. I’ve never noticed a difference in how it cleans compared to others, but I feel good about it being cleaner ingredients than many other choices.
Ashlee W.
673 reviews
I'm a big fan of organic and or eco friendly products and this is a good one. I think the brand is great, it's a wonderful eco friendly brand. The products work immensely well and I would recommend buying.
Natalie W.
Kemah, TX
206 reviews
Hello Influenster's I am wondering if seventh Generation unscented detergents really are unscented as it says? I have used it before and my friend doesn't believe me.
Nora H.
NEELYVILLE, MO
1 review
I have a hard time findind detergent that won't effect my kids because they have sensitive skin. How did this detergent effect anyone that has sensitive skin??
Courtnay F.
Saint Cloud, FL
130 reviews
I have a baby with sensitive skin and I'm looking for opinions. How natural is this detergent and is it safe for sensitive skin?
Shelby B.
Omaha, NE
803 reviews
Does this last as long as other laundry detergents?
Aubrey O.
Hollywood, FL
8 reviews
Is it worth buying over other free and clear detergents?

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