I started using this shampoo on the recommendation of my stylist. I use it when I bleach my hair to achieve a more powerful noise so that I can put on pink hair. The smell is very good, the truth is that it doesn't smell so much chemical, good price and the easy to carry pot, I love the size. It helps a lot, it clarifies excellent. Color morado I love it.

This is a purple shampoo, a little pricey but well worth it to me since I was looking for a product that would effectively remove brassiness from bleached blonde hair (without causing more damage). I recommend this to anyone looking for a cooler shade of blonde without having to use a toner 💜

The salon that I go to use this brand for my bleached blonde hair. I have never heard of this brand until they introduced me to it. My hair is naturally dark brown and I bleached it to silvery grey. This product is amazing at keeping my hair the bright silver I want it to be!! It also does not dry out my hair as other purple shampoos would. 5min in your hair has great results but I like to leave it in for 10 as a personal preference. It’s reasonably priced and a huge bottle! Worth it and currently my go to if you prefer a cheaper option to Fanola :)