This mask is heavenly! I'm a platinum blonde so I need a super hydrating and repairing mask about once a week. This mask is a very thick formula specifically for hair that needs some repair, whether it's dry and brittle, damaged from color, or just needing some moisture. I'm very satisfied with the results of this mask but I did take one star off for the smell. It might not bother some people but it's got a very strong, sweet scent that's a little overwhelming to me. Overall, I definitely recommend it!