Ever since I first switched to a natural deoderant many years ago, my armpits won't let me go back to regular ones even though I'm a poor college kid that can't afford nice natural products. But this. This is pretty much equivalent to the price of a regular deoderant. I have it in the lavender scent and I looove it. Lavender is so calming, so it's a good scent for someone that is as high strung as I am. I'm also a sweaty beast, which is why I've tried going back to aluminum containing antiperspirant products since there's no natural antiperspirant (it's not natural to try to halt sweating anyway. Sweating is how you get rid of toxins and burned off fat cells). Though this isn't an antiperspirant, the arrowroot powder (the healthy version of cornstarch) dries up wetness, so you still get the benefits of sweating, but it gets dried up right away before it can get smelly. I do have to reapply if I have a full day though, but I would have to with any other deoderant as well.
Ive also discovered that since I've switched to this, if I forget deoderant in the morning, it's not a big deal anymore. My armpit sweat is less smelly most of the time, which is awesome.
10/10 highly recommend
I got mine at Target, and I have yet to see it at my Walgreens, but that's all I know of where it's sold.