I purchased this lip liner at target with a really good coupon from Ibotta. I picked up the color Enchantment (070) and why I thought it was a pink nude I don't know. It is not. I love that it is retractable and has the slanted tip. It makes application and fill in a lot easier. It is a smooth formula that glides on nicely. One draw back is the tip will break off if you exert just a little too much pressure. Other than the fact that and the color I really like this liner. Rimmel Exaggerate Lip Liner

Okay the reason I didn't like this lip liner has a lot to do with my own personal preferences so please be aware. First of all, the color is just too bright. I usually don't mind brighter and more lively colors but this is like neon barbie orange. Secondly, there's specks of sparkles in there which I just don't understand why it was needed and I just don't like sparkly colors on the lips. Thirdly, the product is really dry and I've had it break off on me like 3-4 times one which is just annoying and makes it so I go through the product a lot faster than I am actually using. 
Some pros of the product is that it really stays on and stains your lips. I wouldn't say it's transfer proof but you'll definitely still see the color on your lips at the end of the day and it fades out pretty evenly. Also, retractable pen is always a plus.
Please try OTHER Rimmel exaggerate lip liners because they are really good, and it's just this particular color!

Hands down my favorite drug store lip liners!!
This particular line carries over 10 shades and it’s a twist up component so you don’t have to worry about sharpening it.
They are very pigmented. They have a creamy almost buttery feeling when you apply it on the lips.
I never have any issues with my lip sticks bleeding when I wear this.
If you want your lip stick to last longer I suggest applying it all over the lips before going in with the lipstick.

This lip liner was just alright. The retractable factor and the slanted tip made it pretty easy to apply,and it wasn't really drying or anything. My big problem was that the slightest bit too much pressure would make the tip break off and then it would be hard to use. Other than that,it was fine. Decent color payoff. Easy to apply if you didn't use too much pressure. Rimmel Exaggerate Lip Liner

This lipliner glides on with ease and pairs well with most pinker and some neutral colors. I can where alone with a gloss over top for an amped up look. It stays in place nicely and adds so fullness to my already full lips. The color east end snob is said to be a dupe for Tilbury’s pillowtalk, but I have not tried that so I can’t say for sure.

I think they changed the color and formula for this lip liner. It used to be more of the baby pink variety but it's now a bit darker and more cherry colored in my opinion.

The liner itself breaks off and crumbles if you put too much pressure. 

It's nice for laying under a lip gloss. I would repurchase still! 

These lip liners are the best out there especially if you are looking for something affordable. They are super creamy, glide on the lips perfectly, and there is no sharpener needed. They are a twist up which makes life so much easier. I even use these pencils as my lipstick sometimes because the colors are so beautiful.

I loveeee this product. Its long lasting and finshing is amazing.I love this top most brand.This  is one of my favorites brands and with reasonable price.I bought this from macys,jcpenney,walmart stores and it is also available in other stores like Fred Meyer,target,walgreens many.......It gives soft texture on skin. I would definitely recommend this product and brand too.Its better to search for offers before buying.Have different shades of color for different skin tones.I like to visit above stores only to buy this and find offers.It gives fantastic look for party and for simple makeup also.I am kinda shopholic ;) so love to buy and try different products ,brands and shades.It would be too nice if there are some small samples to try before we buy.Shade is just awesome on my skin and hope for others too.It has smooth  texture.I would definitely buy More n more n more...I love trying new products and samples tooooooo.Its bestiest best product I have ever used...

This is a beautiful lip liner! I use it by lining my lips first then filling them in nd then I use a lipstick, matte, sheer or gloss. Its  a gorgeous color and looks great on everyone in my opinion. i have a few other colors and i love them all. they are very pigmented and high quality.

I can't stand this liner. I don't know if the one I got was defective or not, but it breaks every time I try to use it. Even when I barely press it breaks. The color is nice, but losing that much product doesn't make it worth it for me. My lip stick does sit nicely on top of it though.