Love this lipstick. I have it in a shade airy fairy and it's perfect for everyday. It doesn't last all day, you have to reapply after a while. It is very creamy texture, witch I prefer, it gives hydrating feel on lips. The color is gorgeous, nude with a hint of pink. I think this shade is suitable for all skin tones. It has sweet smell, not that strong. It's easy to apply, glides on lips beautifully and you can layer it. Packaging is classy, dark burgundy with the royal crown logo printed on the top of the case and the name and number of the shade on the bottom.