I can not say enough about this cleanser. So I'm natural and I love to wear my natural hair in protective styles to keep it healthy with low manipulation and to do that I'm always trying out new units (wigs) to switch up my style so I tried washing one of my newer units with my regular expensive shampoo and conditioner. It was a mistake. The hair felt heavy and it was too soft, it fell flat. Which is typically what I would always experience but this time I decided that maybe I could look into a cleanser that I could use specifically for my wigs so I spoke with Paula at Noriko wigs, where I had purchased my wig and she suggested I take this texturizing cleanser for synthetic hair, and it turned out beautifully, fresh and like a new wig. I was very happy. I would suggest not to wash your synthetic hair with shampoo you use for your hair.