I haven't owned a hair dryer for about a year. Now that cooler weather is upon us, I don't want my daugher going outside to the bus stop with wet hair in the mornings (she showers in the a.m.). We picked this hair dryer up at Walmart and decided for under $10 what do we have to lose? I have lots of thick wavy hair. With my old hair dryer it would take a good 15-20 minutes to fully dry it-not style it, but just to dry it. Well, I tried this hair dryer out this morning and I must say using it on high it only took about 5-7 minutes to dry my hair! NO KIDDING! And my hair is long, about mid back in length. My sis has lots of fine hair that is about mid back length so hers shouldn't take long to dry at all. Definately a good buy.