So I don't have curly hair, barely have a wave left in it (used to have a natural wave). But I received a sample of this product, and I loved the scent so much that I had to purchase it! Honestly, I compare it to WEN which I have been using for 5 years. Not only do I love the scent, but it really does make my hair feel and look just like it does when I use WEN! I was pleasantly surprised by this! Try a travel size if you are interested in checking it out, it is a good way to try before you buy! Love this stuff! And I use a lot less per shampoo then I did with the WEN!