Kept my cold blonde color on top! Scent was very nice like a salon day but from home lol with a smooth texture to apply on my scalp. I like the container because it not so bulky it’s just as what’s needed.

I had platinum hair for a very long time and when it came to purple shampoo, this one never steered me wrong. It works super well to brighten, while also eliminating brassiness. The scent also is wonderful and is one of my favorite parts about this product, I would highly recommend to anyone with blonde!

I am a bleach blonde so keeping my hair tones and bright is very important to me and this shampoo does a great job at it. Honestly any redkin hair product is perfect it’s greats for you hair and keeping it bright and shiny