My hair picks up the brassy look from light coloring so I use this product about twice weekly to keep the brass at bay. Pravana works good and easily beats other brands that I have tried

For me has been the best toner for keep you hair blonde. I absolutely loved it. Doesn't dry your hair. The yellows are gone, I had for moths an ashy blonde without visiting the hairsaloon. I would buy it again.

I only had a travel size bottle of this and it was the best. I bleached my hair and just used this shampoo after, and it toned it perfectly. I continued to use it once a week to keep my hair the perfect blonde.