This is a good little makeup brush/ kabuki made by physicians formula. The brush is dense, so it picks up the right amount of powder foundation or other powder products, yet it is tiny and compact, making it so easy to throw in a makeup bag, or for travel. It's extremely easy to use & makes powder applications very simple and quick yet does leave a pretty good makeup application! If you use pressed or loose powders in your regular everyday routine this would be a great little brush to have. I use more liquid foundations so I don't find myself reaching for this brush a lot after purchase, but my fiance's mother uses her kabuki almost daily for her pressed and loose powder applications. Are there better brushes out there that I personally have tried for powder? Yes, such as IT Cosmetics' brush line, that are human hand cut and anti microbial, so they don't hold bacteria..or even tiny brushes made especially for powder like the bareminerals bareskin pro pressed powder brush that you just swirl around, and it applies seamlessly & flawless. Those brushes are also made better, meaning this brush sheds- or loses bristles fast after cleaning, it's not going to last as long as other brushes. I will say though, for a drugstore brand this little kabuki does work. If you wanted to compare it to a dupe for a high end prestige brand it world be almost like Tarte's tiny kabuki for powder but the bristles are not as great as that very compact bamboo handle Tarte brush that I've used on so many powder applications on others and holds up after cleaning. So if your a minimalist with makeup, or just like a very quick simple routine using powders, or need a quick brush for travel, this would be a good choice for you, it works and does get the application done. Would I repurchase from Ulta or CVS (drugstore), no, just because I have better brushes and really take my time, and being a makeup artist I have to have the best of the best applications. Would I recommend it to someone looking for a quick easy one and done powder application that doesn't want to shell out a lot of money on a powder brush, yes. And physicians formula can be expensive for a "drugstore" brand-BUT very often you can catch sales on this brand, that you won't ever catch for high end prestige brushes, like BOGO, or 50% off, or even coupons, like Ulta's $3.50 off any $15 purchase in their sales add every month, that work on this brand and not prestige/high end brushes; and that would cut down cost, then this brush would be a good choice especially paired with one of their mineral or pressed foundations or powders.