Short on time? Mild non-drying formula leaves the coat feeling soft and supple. Long lasting scent leaves the coat smelling fresh and clean. Ideal for all types of skin and coats. Pet Head formulas are pH adjusted and free of parabens petroleum derivatives propylene glycol sulfate and DEA. To Use: Wet the coat completely with warm water. Apply shampoo gently work back to the tail. Lather well into coat. Avoid eyes and ears. Rinse thoroughly and towel dry. Made in the USA. This unique formula lathers up and rinses off in a flash to make bath time fast and friendly.