This was my first time having a chocolate flavored tequila, so my expectations may have been way off. It tastes smooth, rich, and very sweet. I would have preferred if it wasn’t so rich and sweet, almost to the point of being sickening. If you’re a huge fan of extremely sweet, rich chocolate ,you might enjoy this though. It was a bit over priced for the quality. The packaging was beautiful, luxurious, and unique.