I have really curly hair, yet no matter curling product I seem to use, it makes my hair curly, yes, but it makes my hair crunchy, hard, and weird. This Pantene curling pudding is AMAZING!! This works SO beyond well for my hair. After I get out of the shower, I put a dime amount in my hand and scrunch it into my hair, then I went my hands and scrunch my hair all over again (as it says to do that on the package). This product does NOT leave my hair crunchy, hard, greasy looking or anything! It's not heavy at all, either! It makes my curls look GREAT and 100% natural and defined. Highly recommend this product! It also smells AMAZING!