Finding that perfect matte lippie can be dangerous territory for the pocket book and the ego. I have small lips and traditional matte lip products typically leave my pout looking parched and petite. I have bought these velvet matte cream lip color from Palladio time and time again, as my go to matte lip product. The finish is a soft matte. More of a demi-matte than the crepey, flakey, lip shrinking mess that many matte lip products can be. The finish is velvety as the name suggests. These glide on smooth and give solid color in a single coat. They transfer a good bit until they matte down, but after that they stay put all day. These colors are always reliable. There is no deviation in quality. Nothing is worse than building trust with a brand, and beginning to buy more of their products only to find some things aren't as perfect as the first time. These are aloe infused and go for around $7. They're kind to the lips, and to the wallet. These are my true lipstick love.