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Pacifica Power of Love Natural Lipstick


3.8 out of 5 stars
  • 5 Stars39%
  • 4 Stars29%
  • 3 Stars14%
  • 2 Stars11%
  • 1 Star7%
3.83 / 5 based on 387 Reviews

Product Description

Amazingly creamy, highly-pigmented, and naturally moisturizing – this lipstick is packed with all the vitamins and antioxidants your lips crave. Made with coconut oil, shea butter, and vitamin E. 100% Vegan & Cruelty-Free. Here’s proof-positive that natural lines can have all the amazing formulas, colors, and products that any “non-natural” brand does. Pacifica’s goodies are not only innovative, but totally sustainable, and they’re all are 100% vegan, gluten- and cruelty-free.


caprylic/capric trigylceride, hydrogenated coco-glycerides, oryza sativa cera, candelilla wax, copernicia cerifera wax, mica, helianthus annuus seed oil, hydrogenated jojoba oil, diisostearyl malate, flavor (tocopheryl acetate, rosmarinus officinalis leaf oil)

may contain: manganese violet (ci 77742), iron oxides (ci 77491, ci 77492, ci 77499), titanium dioxide (ci 77891)

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Top Questions See all 76 Q&A

  • Is this lipstick long-lasting? How often do I need to rea...7 Answers
  • I love Pacifica shampoo and Conditioner. However I'm hesi...2 Answers
  • How heavy is the lipstick? Do you find yourself applying ...2 Answers
Pacifica Power of Love Natural Lipstick
Pacifica Power of Love Natural Lipstick
Reviews (387)
Q&A (14)
Media (104)
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  • "Received this in my recent ipsy bad and I was highly impressed. Great nude color that leaves a natural finish without being too dry. It will definitely be a must have in my make up bag. " in 62 reviews
  • "I absolutely loved this lipstick! It's matte, which I love, and at the same time moisturizing. It stayed put for a few hours and did not dry out my lips. I love this vegan lipstick! It is going to be loved for a loong time! And I will have to get more shades ASAP!" in 42 reviews
  • "Nice, creamy formula that sits on the lips well. It's definitely a more red-tinted nude, but not too gaudy. It has okay wear time--it will come off if you eat and drink. " in 27 reviews
  • "Lightweight, long lasting, and very comfortable. I love the color too. It's not drying and doesn't transfer. Highly recommend" in 21 reviews
Nayeli S.
58 reviews
Beauty Junkie Expert Level 1
I have nudie red and sweet one, I like nudie red, it's very wearable. I actually got these two at Marshall's so it was a great deal! they're not long lasting but they feel good  and the colors are very pretty, I would buy nudie red but not sweet one, it;s too dark for me 
Amanda C.
Willimantic, CT
181 reviews
Beauty Junkie Expert Level 4
I really liked this. I got it in my ipsy bag a million years ago and it's been my go-to Nude for a while. However, the stick of lipstick did fall out of the tube while I was traveling once. I was able to slide it back in, but ever since then it's become very fragile and hard to apply.
Hillary L.
Lafayette, LA
169 reviews
Beauty Junkie Expert Level 2
This the lipstick I use every day. I love how it feels like a balm but adds the perfect amount of color. The staying power isn't incredible but it more than makes up for it with an ingredient conscious formula. Pacific is the Bees knees.
Lauren F.
Miami, FL
30 reviews
Beauty Junkie Expert Level 1
I used this lipstick so much that I ran out which is unheard of for me considering I usually stick to lipgloss or liquid lipsticks. This one was incredible though! It looks so natural and yet adds such a nice touch to any makeup look.
Natalie A.
Miami, FL
344 reviews
Beauty Junkie Expert Level 5
I have the shade "Tender Heart" that I received in a Birchbox or Ipsy, can't remember which. The shade I have is a reddish brown nude color, which works for me because I can really wear reddish brown colors and have them look good with my skin color. I do find that this formulation smells a little weird, probably because it's vegan and uses natural ingredients. The smell isn't that big of a deal, but I wish that wasn't an issue. I do find that this is a borderline creamy formula, not super super creamy like other lipsticks, and it lasts a decent amount of time without drinking/eating. Otherwise, you have to reapply. This does also flake off when it starts to fade on your lips, which sucks. Other than that, I like it for day to day use because of the color and I love that it's vegan and cruelty free. Good brand.
Christy Y.
21 reviews
I just purchased a 3-pack of this lipstick today at TJ Maxx. 8 love the subtle color and it's very light weight. I am always looking for new vegan, cruelty free cosmetics and I'm impressed with this lipstick.
Jania G.
Brownsville, TX
248 reviews
Beauty Junkie Expert Level 3
Got this in my ipsy bag a while back and i love it ! I got it for free so idk if its pricey or not when i recieved this in my ipsy bag i loved that it applied easily with a tint and i would reccomend to others
sonya s.
Pembroke Pines, FL
107 reviews
Beauty Junkie Expert Level 1
Didn’t like the smell but it’s because it’s not masked with tons of artificial fragrances which I can get past. Formula is very creamy and color pay off is still very beautiful. I would recommend to anyone
Monica S.
118 reviews
Beauty Junkie Expert Level 3
So bummed about this lipstick! I wanted to like it SO bad. It smells terribly waxy. Also, it came completely out of the tube after one use (pic below) and I can't apply any pressure when applying it or it just slides right back in. The formula is a problem as well; it is so rough that it would tug on my lips when applying and ended up everywhere. The best comparison I could make is trying to apply crayons to your lips. Eeek! I do have to say the color was beautiful though.
Missy L.
Bridgeton, MO
27 reviews
The formula is fantastic, and I love that they donate a lipstick for every one that it purchased! I just wish there was a few more colors to choose from, reds and oranges aren't for everyone.
Madison P.
Wyandotte, MI
58 reviews
What is the formula of these? Are they good quality? Do they have a scent?
Jolyn W.
46 reviews
Getting this in my IPSY bag just a different shade....just wondering, does it last long? Does it feel sticky on your lips? And, is the smell too much to wear all day? Seen lots of contents that it stinks....so just wondering how bad it really is.
Nini L.
73 reviews
Does anyone have a problem with smell of this lipstick?
Maria R.
El Paso, TX
7 reviews
Is this good on dry lips ?
Samantha M.
Graham, NC
93 reviews
Is this lipstick long-lasting? How often do I need to reapply?

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