Let's just start off with I LOVE this product! If you haven't tried it before, this sample size is a great way to test it out. I think it runs for about $4 at Sephora, and I personally got 4 uses out of this one little square. It smells amazing! Like a tropical paradise and just makes me want to be on a beach somewhere LOL Sorry I digress, but scents are a huge thing for me when it comes to putting a product on my face. I like sleeping with this mask on, it applies just like a moisturizer and it never full 'dries' like a typical mask does. That's why I love how moist my skin feels after using this! I definitely recommend trying this baby out!