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NYC New York Color Liquid Eyeliner

BY NYC NEW YORK COLOR #88 in Eyeliner

4.5 out of 5 stars
  • 5 Stars71%
  • 4 Stars19%
  • 3 Stars6%
  • 2 Stars2%
  • 1 Star1%
4.57 / 5 based on 1,722 Reviews


Ever dreamed of having Audrey Hepburn's glamorous look?

NYC New York Color will make you look as charming as New York’s most famous actress with its Liquid Eyeliner. Just elongate your lash line to shape and define your eyes like never before. Choosing your style has never been so easy, with its mistake-free applicator, do fine or bold lines without the fuss. You’ll get the Oscar of the hottest intense look.

  • Deep and strong color.
  • Perfect line, high-precision applicator.
  • Fast-drying, smudge-resistant formula.
  • Dermatologist tested.
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Top Questions See all 372 Q&A

  • This is my favorite eyeliner but lately I can't find NYC ...5 Answers
  • I have never used this eye liner before. Is it good for a...23 Answers
  • Does the NYC eyeliner last long? 4 Answers
NYC New York Color Liquid Eyeliner
NYC New York Color Liquid Eyeliner
Reviews (1722)
Q&A (85)
Media (181)
  • "Best. Eyeliner. Ever. Literally. I use this everyday before school and it brushes on soooo easy. The tip is like a paintbrush so it may be difficult to apply at first, but once you get the hang of it it is awesome. The black looks so smooth and dark and is matte, just how I like it. It doesn't flake and lasts all day long! It's perfect for winged out eyeliner! And honestly you can't be the price. This is definitely as good as professional eyeliner. I love love love it!!!!" in 447 reviews
  • "I bought this product because I was looking for a cheaper liquid eyeliner to replace my favorite Mabelline master precise. The image on the packaging makes the tip of the brush look very pointed like a fine tip marker which was exactly what I wanted.. and $1.99 wasn't too big of a gamble. However the applicator is actually a very thin brush like the ones you find with those nail design nail polishes. I was pretty disappointed and thought I had wasted my money. But after a little practice, I got the hang of it and now I absolutely love this eyeliner (even more than my Maybelline one)! It gives you crisp sharp lines, perfect for a dramatic cateye. It's darker and more opaque compared to the Maybelline and you get way more product (my Maybelline started drying out on me after just a couple weeks of usage). Best of all its only $1.99 compared to $8 something! NYC is definitely my new favorite! " in 173 reviews
  • "I love this eyeliner! no matter how many I try out I always go back to this one. it's pigmented and it's a matte black formula, the brush is the perfect size and length for me to work with and it glides on nicely! even the price is on point at only $1.99! (where I'm at, i don't know about anywhere else) however it isn't waterproof so be careful if you have watery eyes, rubs off easily which can be good and bad and it cracks if it's over applied." in 64 reviews
  • "My absolute favorite liquid eyeliner!! it works amazingly, doesn't smudge once it's dry. and it's also pretty easy to get a nice wing" in 52 reviews
  • "This is definitely a great product to have if you can afford expensive eyeliners such as mac or Chanel, it goes on very easy and its really inexpensive." in 5 reviews
brianna f.
Sn Bernrdno, CA
11 reviews
Yadaray A.
Miami, FL
47 reviews
One of the best cheaper eyeliners I have tried. It applies very smoothly and dries matte. It also stays on the whole day (with the help of a litte bit of primer) but it's amazing for the price.
Megan P.
San Antonio, TX
196 reviews
Beauty Junkie Expert Level 4
This is such a great eyeliner. Such a great price and the color is so pigmented. Great for beginners. Practice makes perfect and it's super cheap so you don't feel guilty taking it off. Love it.
Latrice S.
Jonesboro, GA
78 reviews
Beauty Junkie Expert Level 4
This product is great for beginners. It was hard for me at first with my lines being straight but I quickly learned how to steady my hand. It glides on smoothly and last all day. Great product.
Kimberly W.
Myrtle Beach, SC
88 reviews
Beauty Junkie Expert Level 4
Very easy to work with and stays put all day! The versatility allows you to accomplish all of the latest technics and styles! This brand is very affordable but still great quality!
brianna b.
Campbellsvlle, KY
77 reviews
I like this SO much! I used to buy Sephora eyeliner, or VS or something pricey, but this is my favorite ever. It is not SUPER dark, but it is SO good! the brush is easy to use and it lasts long.
Aleena A.
97 reviews
It's so rare for me to find the liquid eyeliner BC some of the ones that I used throughout my lifetime time never really stay on my lids and that sucks but hopefully this product works for me.
Dawn B.
Topeka, KS
182 reviews
This is so good and so cheap. I use this exclusively to cover the lash band when I wear false lashes. Almost no effort is required. If you can work a sharpie, you can do a good wing with this.
Judi P.
McMinnville, TN
18 reviews
Beauty Junkie Expert Level 3
This is a decent eyeliner. It is not waterproof which is one downfall and I did not like the brush. However, it went on well and stayed put all day and the black color was dark.
Marina D.
San Francisco , CA
31 reviews
With the price, you seriously can't complain. But still, it's not the best liner. The tip is so long and you easily get the color on your finger. It's not waterproof so DON'T cry with this on.
Jocelyn  S.
Winter Park, FL
7 reviews
I have never used this eye liner before. Is it good for a beginner trying to do a winged eye???
Brittany P.
Houston, TX
29 reviews
Beauty Junkie Expert Level 2
I love this eyeliner, it's a great price, easy to put on and lasts! But I can't find it anywhere anymore. I was wondering if they aren't making it anymore?
Billie Jean L.
17 reviews
I have been wanting to try this but I was wondering wether or not it would transfer on the top part of the eyelid? Because I have oily eyelids and I'm trying to find a eyeliner that won't transfer.
Elizabeth M.
Johannesburg, MI
9 reviews
I have been looking for a liquid eyeliner that doesn't smudge and is very sleek looking. Some brands look very cheap, how does the quality of the NYC Color Liquid Eyeliner rate for the price?
Hkawn San M.
San Gabriel , Ca
73 reviews
Is this hurt when u put it in your eye

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NYC New York Color Liquid Eyeliner
NYC New York Color
NYC New York Color Liquid Eyeliner