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NYC New York Color Liquid Eyeliner

BY NYC NEW YORK COLOR #78 in Eyeliner

4.5 out of 5 stars
  • 5 Stars71%
  • 4 Stars19%
  • 3 Stars6%
  • 2 Stars2%
  • 1 Star1%
4.57 / 5 based on 1,716 Reviews

Product Description

Ever dreamed of having Audrey Hepburn's glamorous look?

NYC New York Color will make you look as charming as New York’s most famous actress with its Liquid Eyeliner. Just elongate your lash line to shape and define your eyes like never before. Choosing your style has never been so easy, with its mistake-free applicator, do fine or bold lines without the fuss. You’ll get the Oscar of the hottest intense look.

  • Deep and strong color.
  • Perfect line, high-precision applicator.
  • Fast-drying, smudge-resistant formula.
  • Dermatologist tested.
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Top Questions See all 372 Q&A

  • This is my favorite eyeliner but lately I can't find NYC ...5 Answers
  • I have never used this eye liner before. Is it good for a...23 Answers
  • Does the NYC eyeliner last long? 4 Answers
NYC New York Color Liquid Eyeliner
NYC New York Color Liquid Eyeliner
Reviews (1716)
Q&A (85)
Media (181)
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  • "Best. Eyeliner. Ever. Literally. I use this everyday before school and it brushes on soooo easy. The tip is like a paintbrush so it may be difficult to apply at first, but once you get the hang of it it is awesome. The black looks so smooth and dark and is matte, just how I like it. It doesn't flake and lasts all day long! It's perfect for winged out eyeliner! And honestly you can't be the price. This is definitely as good as professional eyeliner. I love love love it!!!!" in 447 reviews
  • "I bought this product because I was looking for a cheaper liquid eyeliner to replace my favorite Mabelline master precise. The image on the packaging makes the tip of the brush look very pointed like a fine tip marker which was exactly what I wanted.. and $1.99 wasn't too big of a gamble. However the applicator is actually a very thin brush like the ones you find with those nail design nail polishes. I was pretty disappointed and thought I had wasted my money. But after a little practice, I got the hang of it and now I absolutely love this eyeliner (even more than my Maybelline one)! It gives you crisp sharp lines, perfect for a dramatic cateye. It's darker and more opaque compared to the Maybelline and you get way more product (my Maybelline started drying out on me after just a couple weeks of usage). Best of all its only $1.99 compared to $8 something! NYC is definitely my new favorite! " in 173 reviews
  • "I love this eyeliner! no matter how many I try out I always go back to this one. it's pigmented and it's a matte black formula, the brush is the perfect size and length for me to work with and it glides on nicely! even the price is on point at only $1.99! (where I'm at, i don't know about anywhere else) however it isn't waterproof so be careful if you have watery eyes, rubs off easily which can be good and bad and it cracks if it's over applied." in 64 reviews
  • "My absolute favorite liquid eyeliner!! it works amazingly, doesn't smudge once it's dry. and it's also pretty easy to get a nice wing" in 52 reviews
  • "This is definitely a great product to have if you can afford expensive eyeliners such as mac or Chanel, it goes on very easy and its really inexpensive." in 5 reviews
Jessica T.
Laredo, TX
12 reviews
Absolutely love this eyeliner! The brush is extra fine and allows me to have a lot of control over it, it also lets me make tiny and precise lines (because the brush is so tiny) this is one of the best drugstore eyeliners I've ever tried!
Catia G.
Sauk Village, IL
35 reviews
Extremely black, drys matte. The only thing I don't like about this is the brush. Seems like it would be hard for beginners to use, but it doesn't take long to get used to it. It's amazing for its price!
Jenny P.
Kingston, IL
8 reviews
I really enjoy this product. Very pigmented easy to use. Black as night. Drys matte and not shiny. Had a very nice brush. I've been using it for a very long time and it always works ! And great price !
Rebecca C.
Provo, UT
3 reviews
Eyeliner is tricky for me, I tend to always smear and ruin it. However, once I got the hang of this pen I found that it was better than most. Make sure you let it dry though!
Ashley S.
Penitas, TX
22 reviews
Beauty Junkie Expert Level 1
I just purchased this product it very affordable and I love working with liquid eyeliners it's easier for me too apply so far I like it that all I've been using to winged my eyeliner
megan a.
Rockaway Park, NY
26 reviews
The only eyeliner I can use and it won't take me a hour to do one thick line. This eyeliner applicator makes it so easy to line your eyes, thin or thick. The wing is done in just a flick. Super black and matte. Comes off easy with water so it's easy to clean up you wing to make it sharp. I will never not have this in my makeup bag !
saint s.
59 reviews
Great drugstore brand. I started using this when Maybelline changed their formula. Easy to use and stays put all day long. Under $5 and as good as the more expensive brands.
Khadeja M.
Brooklyn, NY
104 reviews
Beauty Junkie Expert Level 4
The liquid black matte eyeliner is the best thing honestly. It's super dark and it honestly has amazing staying power. I've also found that now that I use this my wings come out better for whatever reason
Gabrielle G.
Sunrise, FL
485 reviews
I love this eyeliner and is my top pick for liquid eyeliners at the drugstore. It's so affordable, and the pigmentation is great. Just try not to put it too close to your water line, as the product can smear and bleed easily on the lids.
Bhavna S.
East Elmhurst , NY
110 reviews
Beauty Junkie Expert Level 4
This is one of the best eyeliners I've used! The brush is thin enough to make the most precise line and it dries matte which is great! It is easily comparable to one of the higher end products like Stila
Jocelyn  S.
Winter Park, FL
7 reviews
I have never used this eye liner before. Is it good for a beginner trying to do a winged eye???
Brittany P.
Austin, TX
29 reviews
Beauty Junkie Expert Level 2
I love this eyeliner, it's a great price, easy to put on and lasts! But I can't find it anywhere anymore. I was wondering if they aren't making it anymore?
Billie Jean L.
17 reviews
I have been wanting to try this but I was wondering wether or not it would transfer on the top part of the eyelid? Because I have oily eyelids and I'm trying to find a eyeliner that won't transfer.
Elizabeth M.
Johannesburg, MI
9 reviews
I have been looking for a liquid eyeliner that doesn't smudge and is very sleek looking. Some brands look very cheap, how does the quality of the NYC Color Liquid Eyeliner rate for the price?
Hkawn San M.
San Gabriel , Ca
73 reviews
Is this hurt when u put it in your eye

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