No7 Dramatic Lift Mascara


4.1 out of 5 stars
  • 5 Stars51%
  • 4 Stars24%
  • 3 Stars20%
  • 2 Stars2%
  • 1 Star2%


Want ultimate lift and hold for a super wide-awake look?

Inspired by haircare, No7 Dramatic Lift Mascara contains flexible polymers and Keratin to help boost lashes from root to tip.

Ingredients: Aqua (Water), Cera alba (Beeswax), Paraffin, Acrylates copolymer, Glyceryl stearate, Butylene glycol, Copernicia cerifera (Carnauba) wax, Tapioca starch, Stearic acid, Palmitic acid, HDI/trimethylol hexyllactone cross polymer, Triethanolamine, Phenoxyethanol, VP/hexadecene copolymer, Tocopheryl acetate, Nylon-12, Methylparaben, Aminomethyl propanol, Xanthan gum, Hydroxyethylcellulose, Sodium laureth sulfate, Ethylparaben, Panthenol, Hydrolyzed keratin, Caprylyl glycol, Silica, C11-15 pareth-7, Potassium sorbate, Sorbic acid, CI 77499 (Iron oxides)

Usage: Brush from base to tip and let lashes dry

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No7 Dramatic Lift Mascara
No7 Dramatic Lift Mascara
Reviews (41)
Q&A (0)
Media (6)
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Daniela S.
33 reviews
Beauty Junkie Expert Level 1
This is the best best best mascara I have ever tried.

My eyelashes are a decent length, they’re not flat and I have enough.. so I do think that makes a difference in why this mascara is perfect for me.

The first time I bought it, it was so wet! I still loved it because it’s never flaked or smudged. I do curl my eyelashes before applying mascara.

The one I’m currently using isn’t as wet but it still lifts my eyelashes to where I look up and I can feel my eyelash on my eyelid.
It’s so dark on my eyelashes, I really cannot say enough good things about it.

(Also it’s often on sale at Target for $7!!)
Becky S.
1107 reviews
This mascara was just ok. The pricepoint at Walgreens was like a high end L'Oreal or Revlon so I expected as much but didn't get it. There was good colour payoff but that's about it.
Kristen C.
Sherman Oaks, CA
314 reviews
Beauty Junkie Expert Level 4
I actually love this mascara. It has a nice curve that gives you a Benefit's roller lash kind of feel. It's not flexible which would be the main difference and the formula is a lot more drying, but it's a solid mascara if you need something from the drugstore. However, it doesn't clump. As long as you get it all on before it drys, as any mascara, it won't clump. I really enjoyed using this. I will say it doesn't last long, like I said the formula is dry, so you go through it a lot faster than you think you will.
Christianne S.
Brunswick, OH
547 reviews
Beauty Junkie Expert Level 3
I like that it is hypoallergenic since I have such sensitive eyes but it is not at all dramatic or lifting no matter how many coats you apply. It is also quite messy and snudges alot, not a fan of the brush. Would not reccomend.
Shelby A.
45 reviews
Beauty Junkie Expert Level 2
This is by far my favorite mascara, I've been using it for about 2-3 weeks now and I haven't run out yet! I would re buy this and the packing is very nice and looks expensive. I would recommend it!
Laura S.
Austin, TX
109 reviews
I really, really like this mascara. I have very thin lashes that I use revitalash on, so they are getting longer but remain quite unruly. This mascara adds great volume, a bit of length, and is nice to apply. The wand is curved, with fairly short natural bristles. It's actually quite unusual I think – most wands with small bristles seem to be the plastic kind. It really hugs and grabs the lashes and is enjoyable to apply. You can also add layers quite easily - it doesn't set hard too quickly. Finally, the nice plush bristles don't feel uncomfortable or poke you, as I've found so many do! Great for bottom lashes too. Just a really great mascara!
Christine H.
Roseville, CA
317 reviews
Great mascara! It made my lashes so beautifully dark, lifted them without the need of an eyelash curler, and gave my lashes a decent amount of volume as well. Be careful not to use more than two coats, because the formula can make your eyelashes stick together since it's so wet. Otherwise, this is an amazing product for an affordable price, and I'll be purchasing it again.
Zarah Abigail P.
Lompoc, CA
49 reviews
I am a mascara addict. I collect mascaras in the hope of finding the "perfect one". I read about this in a magazine so I decided to give it a try. This is actually good. This does not give you that gooey heavy feeling on your lashes that some mascaras do. Neither do they make your lashes clump together. Love this mascara!
Abbi H.
Jupiter, FL
236 reviews
No7 is becoming one of my favorite drug store brands. This mascara is pretty good. One of my favorites for sure. I try to use different mascaras to mix it up I feel like it helps lengthen my lashes and this one is a winner for sure
Nicolle M.
125 reviews
Wow! I tried this mascara on a whim simply because it mentioned lift. It works so well!! The brush lifts & separates and gives that wide awake look! I'm so glad I tried this, and will try out other things from this brand!
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