Tourmaline Ions Ceramics Nano Silver Nexxus Effexx is a fusion of the newest technologies. This fusion of Tourmaline, Negative Ions, Ceramics and Nano Silver was professionally engineered and customized to meet all of your hairstyle needs. Tourmaline eliminates frizz and seals the cuticle locking in moisture. Ions tighten cuticle layer and seal in natural oils. Ceramics evenly distributes and hold heat longer so hair dries faster, minimizing damage. Nano Silver helps eliminate hair pollutants that make hair dry, brittle, frizzy and eventually break.