I use this product after I take off my makeup. It really does cleanse the skin, and I love that it is natural and cruelty free! Also, It helps me maintain breakouts. The only con is that it burns my skin. I have dry skin, so most cleansers do burn my skin (not every time I use it), but this product even makes my sister's oily skin burn. In addition, my skin (and my sister's skin) is definitely more dry after I use this cleanser (and I apply a lot of moisturizer). However, I still use this product daily. I recommend this for anyone with oily skin, but if you have dry skin, I would test out other cleansers first. This is not a bad product, but it is not for everyone.