Step 2: Treat Repair Formulated with a clinically proven bioengineered ingredient that enhances skin by: Reducing the appearance of fine lines and crow s feet by 33% in 4 weeks.* Increasing skin firmness by 55% in 12 weeks.* Specifically formulated for the delicate eye area to reduce the appearance of crow s feet and improve skin firmness by 40% after just 10 minutes. Durian Cell Reform, Murad s latest revolutionary anti-aging technology, helps reverse the visible signs of aging by: Enhancing the penetration of ingredients to ensure maximum delivery of anti-aging benefits. Increasing cell proliferation to improve skin texture and tone Providing maximum hydration, antioxidant protection and anti-inflammatory benefits to help stabilize the cell membrane. As a lead in research and development, Murad has long been at the forefront of skincare science.