I really like coconut, and I randomly came across them at the store one day and bought them just because I love all candy, especially m&ms. I didn't expect these to taste a lot like coconut, but I knew I would like them regardless and I was right. Coconut haters will like these because they don't have actual coconut in them (at least I don't think they do) and they have a nice, subtle extra flavor that you wouldn't get with the regular m&ms, but coconut lovers will also like these because they do have a little hint of that sweet coconut taste, and it's just a good flavor regardless. I haven't seen these since, though, so I assume they were limited edition, which is disappointing because these were delightful. But I'm glad I tried them while I could.