Love this shampoo. Lathers great and leaves hair so blonde. Formula is good and smells so nice. Texture is smooth and consistent. Highly recommend

this is a picture of my hair after using the milkshake purple shampoo. it is my absolute all time favorite! i love using it when my hair is bleached because it gives it the perfect bright ashy blonde color that i love i swear by this !

Amazing product, give my hair a great texture and helps me maintain my colour A must have for anyone who need to maintain there colour. Absolutely fabulous and value for money. Packaged well