Milani Stay Put Matte 17HR Wear Liquid Eyeliner
3 varieties available

Milani Stay Put Matte 17HR Wear Liquid Eyeliner


4.6 out of 5 stars
  • 5 Stars75%
  • 4 Stars18%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star1%


For eyes that turn heads, you need this quick-drying liquid-to-matte liner that delivers full color for up to 17 hours. An ultra-thin felt tip applicator lets you create natural to bold looks with ease and controlled precision—in one single step. No need for constant mirror-checks—this formula is humidity and sweat-resistant. Choose from four richly pigmented matte shades. Shake well before using. Remove with an oil-based eye makeup remover.


Water (Aqua), Alcohol Denat., Styrene/ Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Butylene Glycol, Sodium Polymethacrylate, Sorbitol, Silica, Polymethyl Methacrylate, C12-15 Alkyl Benzoate, Ethylhexylglycerin, Sodium Laureth-12 Sulfate, Xanthan Gum, Triethanolamine, Ammonium Hydroxide, Tocopherol, Phenoxyethanol. +/- May Contain: Ultramarines (CI 77007), Ferric Ammonium Ferrocyanide (CI 77510), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

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Top Questions See all 8 Q&A

  • Barely got this eyeliner today and was wondering if anyon...3 Answers
  • I like to test out all the 'waterproof' eyeliner there is...3 Answers
Milani Stay Put Matte 17HR Wear Liquid Eyeliner
Milani Stay Put Matte 17HR Wear Liquid Eyeliner
Reviews (99)
Q&A (2)
Media (33)
Buy on ULTA
  • "My sister gifted me this in the safari green color. This liner is amazing. My go to black liner is the Stila one, but this is definitely my new drugstore favorite. It has stayed on pretty well throughout the day. " in 9 reviews
  • "I literally use this all the time its soooo great its easy to apply & it really is matte. It lasts me all day although its not water proof. Ive used this so many times and i love it. I would totally recommend." in 4 reviews
  • "I loved everything about this, the brush made it so easy to apply a thin line, making my winged eyeliner nice and sharp." in 3 reviews
Ria B.
2 reviews
Review for: Black Matte more...
This eyeliner withstood a accidental full blast of water to my face without smearing or bleeding! I am too embarrassed to admit how much money I've spent searching for The One (drugstore eyeliner) that wouldn't let me and my oily eyelids down. I work 12+hours and I can't afford bleeding eyeliner or losing my eye liner wing mid shift. This product applies MATTE black as advertised, and doesn't come off despite my already mentioned oily eyelids. The black pigmentation is there and stays there! It dries quickly upon application and comes off with simple soap and water. I previously used a milani eyeliner in the black packaging with gold top, but it was a pain to remove. I really love this eyeliner and will repurchase again and again. The only downside is the applicator, but this is a personal preference. I use a sonia kashuk no. 107 eyeliner brush to apply it and it works like a dream.
Yesenia G.
New Castle, DE
247 reviews
Review for: Black Matte more...
I have been searching for a good eyeliner that would help me do a wing and is matte. This is definitely one of my favorites and it does dry down as a matte. It does not smudge, flake or give a weird smear on your eyes. This does last even places where I travel that has humidity. I recommend if you never got your hands on this.
Jillian C.
18 reviews
I am obsessed with this product. This is the best matte eyeliner I have ever tried. Was also my first liquid eyeliner and it's so easy to use. The felt to is quite fine but it allows for a thin or buildable line. Give it 20 seconds and it's super matte I've worn this to the list humid places and it stays on. I've also done the goofball thing and wipe at my eyes and it hadnt come off by accident! Also affordable!
Joanna L.
Houston, TX
45 reviews
Beauty Junkie Expert Level 1
Review for: Black Matte more...
I loveeee loveee loveee this eyeliner!!! Nice package , long lasting, dark enough, great pointy wond .. my favorite drugstore eyeliner it sure meet my expectations! I always recommend it to my makeup lover friends!

*Just look at that wingg damn * ✨lol
blia s.
Marion, NC
137 reviews
Beauty Junkie Expert Level 3
Review for: Black Matte more...
I have this like love hate relationship with this, I like that it’s matte and it stays on without creasing but it’s really hard to use, the pen is quite cheap or flimsy. I don’t think I would buy this again because I always have to run over it with another liner, I wish I could still get my nyc liquid liner, nothing compared
Alex H.
3 reviews
Purchased at: Walmart
Review for: Black Matte more...
This is truly a matte eyeliner. Dries quickly down to a flat black. I wear eyeliner daily and this is one of my favorites. I prefer a felt tip to a brush applicator for eyeliner, so this applicator works very well for me. I do wish the felt tip came to a skinnier point. Overall, a really great matte liquid eyeliner, especially for the price.
Kristin K.
Parkton , MD
99 reviews
Beauty Junkie Expert Level 3
Review for: Black Matte more...
This is my new favorite liquid eye liner! The Milani dtay put matte 17 hour liquid eyeliner stays on, without creasing, smudging or fading forever. Sweat, water, tears, rubbing, nothing ruins this eyeliner! The brush is firm enough to give to a solid straight line, while still being soft and comfortable to apply. It's super easy to apply, and get sharp precise lines. The eyeliner is matte, and super pigmented. I love love love love love the way this eyeliner looks. I highly recommend picking up this eyeliner, and testing it for yourself!
Mak S.
137 reviews
Beauty Junkie Expert Level 4
Review for: Black Matte more...
I hate eyeliners that dry shiny.. just such an annoying thing for me so I’m super glad I found this. Went on vacation and forgot my eyeliner, so I picked this up just to use while I was away and I ended up replacing my Kat Von D liner for it
Lina P.
Jacksonville , FL
3 reviews
Beauty Junkie Expert Level 1
Review for: Black Matte more...
My all time favorite eyeliner! I had never been committed to an eyeliner before because they all seemed to do the job okay. But the day I found this eyeliner, I was hooked! It is easy to use and has the most beautiful matte finish. It honestly does not budge, but is still easy to remove with a makeup wipe. My favorite thing about this eyeliner would have to be the applicator. It allows me to create the perfect winged eyeliner with ease. I am sad that my eyeliner is running low, but it had lasted me months of daily use. For the price, it's a steal! I would recommend this product to everyone I know. 
Amanda R.
Ballwin, MO
197 reviews
Beauty Junkie Expert Level 3
I literally have tried so many liquid eyeliners from high end to drugstore and this is hands DOWN the BEST liquid liner I have ever used. I have dry skin but my eyelids are very oily and this actually stays put AND A ITS SUPERRRRRR EASY TO USE!
Becky V.
44 reviews
I like to test out all the 'waterproof' eyeliner there is out there on the drugstore. I have two questions... 1. Is it opaque? 2. Felt tip or Brush Tip? How do you like the control?
Alyssa H.
Mcallen , Tx
27 reviews
Barely got this eyeliner today and was wondering if anyone has used it and what you thought about it , the brush looked a little weird lol so idk

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