For the money, this is a really decent mascara. It gave me instantly fuller, thicker looking lashes. The mascara wand is a good size and means applying is quite seamless, it evenly coats and seperates each lash. You only need a few strokes to achieve the desired effect. I'm not sure its 100% waterproof, that be one of the downsides. It doesn't feel cakey or bulky on your lashes and can be removed very easily. It did lasted all day not too bad, but but there were hints of flaking at the end of the night, but that was only after over 8 hours of wear.

I really liked the mascara – it’s great and really does make your lashes look longer. The only thing I didn’t like is that it’s not very water-based, because when I cry or get my face wet, the product runs and smudges under my eyes. Otherwise, it’s brilliant.

The coverage is just enough for my naturally long lashes; it gives them the perfect lift and curl. But I can't forget to mention the pigment omggg it's pretty much instant. The length looks like false lashes, whether paired with eyeliner or not. The formula is really easy on my already pretty watery eyes. There will be tiny clumps if you overdo the product, but I still would say it's a 9.5/10 for sure. I've used it every day since I got it.