Maybelline Brow Drama® Shaping Chalk™ Powder
5 varieties available

Maybelline Brow Drama® Shaping Chalk™ Powder


3.5 out of 5 stars
  • 5 Stars29%
  • 4 Stars28%
  • 3 Stars22%
  • 2 Stars12%
  • 1 Star8%
3.58 / 5 based on 2,464 Reviews


Introducing our first ever brow powder! The soft powder texture and thick-to-thin applicator make achieving boldly filled brows easy. Brow Drama® Shaping Chalk™ Eyebrow Powder delivers boldly filled brows with soft edges for an impactful makeup look. Long-lasting, all-day wear. Bring on boldly filled, softly-shaped brows with Maybelline’s first ever brow powder. The loose powder formula fills in smooth color, while the thick-to-thin brush applicator creates instant definition. Flawlessly shaped brows are made easy.

How To Use/Apply:

Step 1. Begin to fill with flat side of brush at the brow anchor.
Step 2. Twist tip of brush to define tail end of the brow.
Step 3. Repeat as needed to build intensity.



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Top Questions See all 113 Q&A

  • Is it water proof? & does it give out a natural look?3 Answers
  • Does this compare to WunderBrow? It looks similar.1 Answers
  • How does this show up on deep skin tones ??2 Answers
Maybelline Brow Drama® Shaping Chalk™ Powder
Maybelline Brow Drama® Shaping Chalk™ Powder
Reviews (2464)
Q&A (42)
Media (278)
  • "I received my voxbox today with this awesome product! The product was too dark for my eye brows but made them look SO GOOD. I've always struggled with making my eye brows look good but this was so easy to apply! I'm going to the store first thing in the AM to try to see if I can find a lighter color :-)" in 501 reviews
Spencer C.
Costa Mesa, CA
69 reviews
Beauty Junkie Expert Level 1
Review for: Soft Brown more...
Here is my review of my Maybelline Brow Drama, product I received completely free and for testing purposes by @influenster and @ maybelline!
this is by far the easiest brow filler i have ever used. its literally foolproof! the color is nice and it looks great on. basically one swipe and youre good to go! that being said there are some issues with the product. no matter how i used it or tried to tap off the wand i ended up with powder all around my eyes with much of it falling onto my cheekbones.  i normally do my brows towards the end but with this product its important to do at the beginning as you are going to need to clean up a lot after application.  also, you do not get a lot of precision. i used the maybelline liner to edge my brows then fill in with the chalk.  even though both i received as part of the free gift were the same color they did not match well so extra care blending was required. for a normal quick easy 5 minute face i think this brow chalk is a great option, if you want precise, bold, statement brows, you will still need to use a pencil. overall even though i got this product for free i do like it and will continue to use it simply because it is so quick, simple, and looks good. 
Kaitlyn K.
Sullivan, OH
13 reviews
Beauty Junkie Expert Level 1
Review for: Medium Brown more...
The product's constancy is surprisingly fitting for a brow product. It does come out onto the applicator like a powder, but it doesn't stick to your brows like, say, an eyeshadow would. Wothout saying "creamy" the product looks somewhat like a velvet consitancy on your brow. I do think the applicator itself could be a bit smaller, and even a different shape. The way the applicator is shaped now just doesn't do it for me. It's hard to define a line with such a fat tip, and it absolutely cannot be used for the tips of your brows because if the size. The only thing I liked about the application was the pigment. Though it was too dark for me, the pigment was vivid and consistent. With a powder product, I was assuming that that the application would be patchy and uneven until blended. However, this doesn't. It's color is evenly distributed with a single swipe.
Raechel A.
Brooklyn , NY
137 reviews
Beauty Junkie Expert Level 3
Review for: Medium Brown more...
Very easy application. I wish there was more ash/grey shades that have cool undertones. But overall, this is a great product for its price and I would buy it again for sure. 
Hailey S.
Grass Valley, CA
23 reviews
Beauty Junkie Expert Level 1
Review for: Medium Brown more...
I lovr love love this brow product its very similar to the benefit tinted brow but better for your wallet. It dries nicely and does not smear anywhere. It gives your brows color and hold to stay in place all day. This is a essential for me i highly recommend this product to everyone.
Holly D.
Dickson City, PA
377 reviews
Beauty Junkie Expert Level 4
Review for: Medium Brown more...
I really want to absolutely love this product like I do the Brow Precise Micro Pencil that came in my complementary Maybelline VoxBox, but I just can't quite figure out how to make this product work for me without making my eyebrows look excessively and abnormally thick. I have relatively thin but pretty well filled in eyebrows without any makeup on, but I just can't seem to get the hang of the chalk/brush. I love the concept and thought, but I wish the applicator was thinner for a more precise finish, and I also wish the loose chalk didn't get all over my face while applying. It seriously could be user error on my part, because I want to love this product and make it work soooo badly!

Update: so now that I've tried this product several more times, I know it can't just be me. The chalk gets EVERYWHERE and it makes my eyebrows look like I picked up a chunky piece of brown sidewalk chalk and swiped it over my brows with the preciseness of a toddler. I can't get this to work as a brow product. However, I did try it out as an eyeshadow and bronzer, and if you tap the product onto a brush, it actually applies decently haha. But as for it's intended use, it just doesn't work for me.
Nadine D.
34 reviews
Beauty Junkie Expert Level 2
Review for: Medium Brown more...
I was so excited to receive this in my VoxBox. I love doing my brows everyday, I feel like it is a really simple way to enhance my look. I have medium brown hair, with brown roots and blonde ends. My eyebrow hair is medium brown. So it was hard to choose a color, but I went with Medium Brown and wow, it is way too dark. There's not a great way to not make the color come off less opaque. Even when putting it on lightly, there is a lot of color deposit. That being said, it's really easy to put on quickly if you are in a rush. I find that the applicator is too thick though; even when tilting it to the side, it isn't as precise as my pomade with a thin brush is. 
I will stick with my dipbrow, but I could recommend this to people who don't want an Instagram brow, but just a quick option to shade in their brows.

I received this product complimentary in my VoxBox in exchanged for my honest review.
Erika C.
32 reviews
Beauty Junkie Expert Level 2
Review for: Deep Brown more...
I was really surprised by how pigmented and bold this product is. I have always used pencils or brow powder, and just recently started using brow pomade. I had never used anything like this shaping chalk before. You have to be very careful when using this because just a little touch will deposit an incredible amount of pigment on to your brows. I absolutely love how quickly you can fill your entire brow with this product and have a fully bold brow in just seconds. The only issue I have with it is that it can be messy if you are not very careful. The first time I used it, unaware of this, my brows ended up with way too much pigment on them and I even had fallout on top of my cheeks. I fixed this by grabbing a couple of q-tips and getting excess product off my brows and brushed the fallout off my cheeks. If you are careful with it, this product is excellent and will deliver super full looking brows.
Katelyn C.
Elyria, OH
144 reviews
Beauty Junkie Expert Level 2
Review for: Deep Brown more...
No. I received the shade "Deep Brown" (the darkest shade they provide), and it was no where near the described color. I would describe its color as a chalky, light brown.
I could not wear this out because the color looked ridiculous, but I went ahead with applying the product for the sake of this review (and then immediately washed it off).
The applicator is terrible. Even on its "thin" edge, it's rounded and too wide. When you apply it, the powder is crumbling everywhere- since it is in a tube, there isn't a way to tap off excess so there's always too much on the bulky sponge wand. There is just no way to apply this without providing and using your own applicator (angle brush)- which defeats the purpose of the whole product concept.
I would never buy this as it is not true to color, and it does not apply well.
I received this product complimentary from Influenster to review with my honest opinion.
Kalynn N.
Colorado Springs
6 reviews
This product worked fantastic to keep my brows looking great longer. I used to use this product everyday because it would help my eyebrows keep the shape I wanted , all day.
Megan B.
370 reviews
Beauty Junkie Expert Level 4
Review for: Medium Brown more...
I received this is part of the Maybelline brow drama VoxBox.
I have nothing good to say about this product. I was excited to try it because I use Benefit and Anastasia Beverly Hills on my eyebrows and it's expensive. I but the instructions and open the product and it really huge mess all over my bathroom counter. The product was everywhere and I did shake it first. I get a few more shakes and tried on my eyebrows it was terrible. First of all the color match is way off's watched on my hand it looks similar to the product I use but when it's on your face it's 20 times darker. Secondly it never drive down. It's smeared so easily. I have never in my whole life had a Brow product I had to remove immediately. It literally look like I went outside to grab the Catapillar and glued it to my face. There are too many things wrong with this product to even begin the applicator sucks. It's too easy to make a mess. Secondly it's just messy it comes out everywhere. It doesn't dry. If you go out to wipe your brow you're going to make a big mess. I have used plenty of other Maybelline brow products before and they work just fine this one I do not like at all.
Kristen N.
Cheektowaga, NY
285 reviews
Beauty Junkie Expert Level 4
How easy is it to use?
Zoe G.
Winter Springs
37 reviews
Beauty Junkie Expert Level 1
Does the brow chalk make your eyebrows look chalky? Or does it go on as a smooth consistency?
Michelle V.
168 reviews
Beauty Junkie Expert Level 2
Just got Maybelline Brow Drama® Shaping Chalk™ Powder at Walmart for $8.94 ... anxious to try it.. have seen it works for some people... anyone that has try it over here?
Jenny R.
Mission, TX
129 reviews
Beauty Junkie Expert Level 3
Is it water proof? & does it give out a natural look?
Isabel R.
St Petersburg, FL
651 reviews
Does the applicator work well???

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